I think stats are just behind. Wait 24 hours and see where they are sitting. Google says stats can be delayed up to 24 hours.
after an unexpected high result on the 16th, 17 and 18 were the worst days ever by far.
yes, something's not right... for the first time in months G's Mediabot did not visit our site at all and we are usually getting 10k+ mediabot-visits per day
My CTR is virtually zero now.
Same as always on my end - once I was finally able to log-in.
I am seeing a very high number of PSA's/Alternate Ads being displayed starting on the 17th, which would reduce the CTR as reported in the Adsense interface, Maybe this is what you're experiencing?
I've suddenly got half the click rate, although impressions are about right. Presumably there's a lot of data shifting around at the moment.
I had a bad day wednesday but today (18th) rocked.
19th was my best day ever.
|I've suddenly got half the click rate, although impressions are about right. Presumably there's a lot of data shifting around at the moment. |
I'm not sure what you might be experiencing, but be sure to consider JohnKelly's post above yours. Reported impressions include PSAs and AAs. If the percentage of impressions that are PSA/AAs increases and the CTR of the Adwords ads stays flat, reported CTR will decline since what Google calls CTR isn't actually what I'd consider CTR (or what most would consider CTR to measure) - it's Adwords clicks divided by all impressions (Adwords impressions + PSA impressions + AA impressions).
Yes indeed, thanks to RichmondSteve's post some time back, I now track CTR with much more accuracy by subtracting out Alternate Ad impressions from Total Impressions before calculating CTR.
You have to be running a script to somehow count Alternate Ad impressions in order to do this, though.
To clarify, I don't run PSA's but alternate ads only. This lets me track easily. The formula I use is:
CTR% = Clicks / (Impressions - AltAdImpressions) * 100
Google supplies Clicks and Impressions in the report. You have to supple the AltAdImpressions yourself.