Well, yesterday it rained, today we saw some clouds, and the forecast for tomorrow is a bit of both.
But if you live 20 miles down the road it might be just the other way around. Welcome to Adsense!
|maybe it would be worth asking more seasoned publishers if this is normal behaviour |
The 30th of April was my best day (marginally) in almost 3 years of AdSense. Even though it was Sunday and a long weekend in the best part of Europe where most of my viewers come from. Go figure!
This sort of thread is really really pointless because it will always be different (and often unexpected) for each one of us.
7-th best day ever. 6 days in January this year where even better.
Combination of long weekend, rain, sunday.
|This sort of thread is really really pointless because it will always be different (and often unexpected) for each one of us. |
I do agree that on the whole that it is a pointless exercise running these types of threads on a daily basis. I also acknowledge that some of us will be on a high whilst others are on a low.
However, I thought that at this time I would ask this question because I have noticed that my stats and traffic patterns have altered since the last daylight savings change. I have noticed others here have talked about observing changes since that time.
My question didn't relate to a limited time period of one or two days as I was asking about the previous month of April. Not having the experience, I thought I would pose the question relating to previous observations on seasonal variations
|This sort of thread is really really pointless... |
No, they are only apparently pointless to some. These people will rail against them and produce long and pointless explanations as to why the thread is pointless.
There is a point to this sort of thread but some will never see it. The point is not what they think it should be and this disturbs them. Well go ahead, be disturbed, I like these threads and so do many others. We don't produce them to annoy those of you who don't get it, it's not about you at all. But you will think it is and continually complain, you are a fixture in thse threads. I understand you better than you understand me and that's why you complain. Go ahead and tell us about statistics, sometimes it is amusing sometimes informative. These "how are you doing" threads will always appear. There will always be a point and there will always be those who complain that there is no point.
|There is a point to this sort of thread but some will never see it. The point is not what they think it should be and this disturbs them. Well go ahead, be disturbed, I like these threads and so do many others. We don't produce them to annoy those of you who don't get it, it's not about you at all. But you will think it is and continually complain, you are a fixture in thse threads. I understand you better than you understand me and that's why you complain. Go ahead and tell us about statistics, sometimes it is amusing sometimes informative. These "how are you doing" threads will always appear. There will always be a point and there will always be those who complain that there is no point. |
OK, granted these threads will always appear, and granted that some will never understand why people participate in them, granted that some may feel that they are statistically useless and so on.
All that aside, I have an open mind am intrigued as to what others feel the purpose of these threads are, and what they gain by them.
Would someone try and enlighten me please?
It simply makes people feel better to know others are in the same boat.
Some days it's up and some days it's down, we are all in the same AdSense boat.
|Would someone try and enlighten me please? |
I will try to enlighten you, but it's possible that you are simply being contrary about this. The purpose of these threads is understood by those of us who participate. For one, there is actual information exchanged, actual knowledge gained. Some people don't get it, some feel that this information is so obvious that only the dense would seek it. I don't feel that way.
People who make money in a similar fashion have a lot in common and do need to communicate, we do form a community and wish to know that others are experiencing the same things as ourselves.
Now all this that I've just explained is already easily perceived and quite apparent, why must it be explained? And to those who do not wish to participate, why be difficult and complain?
Well yes, I could be trying to be contrary, but as someone who has contributed very early on to this thread in the spirit in which it was intended I would say that isn't the case.
Do you need to explain or justify these threads? Not really. I have to admit I really don't get them, so my usual action is to pass them by, but I do occasionally contribute. Therefore I don't see the need to be quite so defensive about it - I'm merely interested in knowing what people get out of them, and I have to confess I'm no nearer knowing.
|I don't see the need to be quite so defensive about it... |
I always mount a vigorous defense, some may call it over-kill but I would like to point out that I've never actually killed anyone. :)
Well after yesterday's rocket high earnings, today is like a crash landing with no parachute. Somebody in Google must be saying "Look Ma... I'm playing yo-yo with millions of Adsensers... see how they go up n down, up n down..."
|Was it the same during previous years? |
There seems to be a trend for some (me included) that March and October are peaks. From April onwards there is a steady decline to the end of August. In my case the April just gone was better than March, but there were exceptional reasons for that - I am now expecting a decline from here to September 1st.
This seems to be a fairly prevalent pattern because Google report summer earnings as being the weakest. I guess the Northern Hemisphere seasons have more impact than the Southern Hemisphere because there's a lot more of us.
|From April onwards there is a steady decline to the end of August |
I was thinking that this might be the case for many publishers in the North. Although I live in Australia, I too aim for markets in the Northern Hemisphere as they are far more lucrative.
I guess that the summer season in the Northern Hemisphere has an effect on certain niches because of changed (seasonal) consumer habits within these niches. The other factor affecting publisher earnings could be possible seasonal changes in internet traffic patterns as people spend more time outdoors.
I see indicators including a decline in my average cpc and ecpm this may be a result of fewer advertisers and lower advertiser demand as the advertisers adapt to the changing seasonal market.
I also notice that the distribution of traffic has change a little. A decrease in traffic from the US offset by an increase of Traffic from Australia is not a good thing for me. I guess this may be because the US advertiser inventory is far more larger. I also notice that US surfers are also better clickers as my ctr is always higher when my traffic is comming from the US.
I noticed this seasonal slowdown last year and have tried to compensate by adding subjects more popular during the summer. This has helped and I am now always looking several months ahead so I can have seasonal things in the pipeline to get indexed in time.
Now is almost (but not quite) too late to begin summer pages. Thinking already, back to school..
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