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Google AdSense Forum

    
adwords and adSense
already using adwords for yrs but now adding adsense to pages
kassius




msg:1376398
 2:30 am on Apr 12, 2006 (gmt 0)

Hi all,

i have been using adwords for yrs making money off affiliate programs but know i am looking for ways to increase my income so i added 3 adsense ads to all my site pages to see how much extra money i can earn.

So can i still us adwords to market my site as a adsense member?

 

truezeta




msg:1376399
 5:00 am on Apr 12, 2006 (gmt 0)

Yes

david_uk




msg:1376400
 5:58 am on Apr 12, 2006 (gmt 0)

Yes you can. Many of us do use adwords to drive traffic to our sites. I do it on an occasional basis, but I don't make a profit on it. Maybe indirectly as the extra traffic I get might come back again, but my campaigns tend to be loss leaders. It's all that 'orrible content stuff getting in the way of what the punters really want - ads, ads and more ads ;)

Regarding your idea of three blocks on every page - DON'T DO IT! It's perfectly legitimate for you to do it, but it may not be effective. A better strategy is to have a channel assigned to each block, monitor the effectiveness of all blocks and delete the innefective ones. There are several current threads about removing unproductive ad blocks to earn you more money.

kassius




msg:1376401
 6:44 am on Apr 12, 2006 (gmt 0)

Thanks guys,

Thats great news!

sven1977




msg:1376402
 12:06 pm on Apr 12, 2006 (gmt 0)

If I find an advertiser on my AdSense pages, who is having AdSense ads on his/her pages, I put him in the filter list. Guys like you just contribute to adblindness of our visitors. If I would click on an Ad, then get to a page with more ads, where I click again, just to get to another page with ads ... I would eventually never ever click on any ads again.

david_uk




msg:1376403
 3:30 pm on Apr 12, 2006 (gmt 0)

Guys like you just contribute to adblindness of our visitors. If I would click on an Ad, then get to a page with more ads, where I click again, just to get to another page with ads ... I would eventually never ever click on any ads again.

So I run the occasional campaign to get a few more visitors to my information site and I'm suddenly public enemy #1?

I mostly opt out of content advertising, and it's clear the ads are for an information site. I guess the biggest surprise is that any visitors that click my ads actually do find an information site (as advertised), as opposed to the usual crap youi get when you click an information site advert.

kassius




msg:1376404
 6:19 pm on Apr 12, 2006 (gmt 0)

sven1977 who are you talking about "guys like you"?

visitors from my adwords dont come to my site for the googleads so think before you say something stupid again mate!

My site is build for return visitors (members) not one off adsense clickers!

sven1977




msg:1376405
 7:33 pm on Apr 12, 2006 (gmt 0)

visitors from my adwords dont come to my site for the googleads

It they are not coming to your site for the ads (which I want to believe you), then why do you show them the ads at all?
No offense (sorry kassius, sorry david_uk). But it's a widely spread opinion here that one should filter all advertisers that have ads on their pages themselves. And it makes sense b/c those are usually (at least in my experience) your direct competitors.

kassius




msg:1376406
 8:21 pm on Apr 12, 2006 (gmt 0)

sven1977 its wrong of you for putting me in the same box as those who just making pages just to make money off adsense, like a said in my first post i have been using adwords for yrs (2000) to market my membership site which i make money off affiliate programs.i have 10000s of members who come to my site for the services that i offer not for the ads etc

My site works out like this

==================
adwords + Services that i offer + affiliate programs + adsense
==================

So my members come back daily for the services that i offer if they choose to click on a affiliate program or adsense link thats great my site doesnt work like

==================
adwords + adsense
==================

So as you can see there is a big different between the two!

>> "then why do you show them the ads at all?"

Hosting and my time running the site is not free look at yahoo.com msn.com do the have ads mmmmmm why?

[edited by: jatar_k at 9:17 pm (utc) on April 12, 2006]

david_uk




msg:1376407
 8:55 pm on Apr 12, 2006 (gmt 0)

Sven, I started blocking MFA's last July (long before it became fashionable here), and reported the progress here over the intervening months. I recieved a great deal of skepticism from other members here about just how effective blocking MFA's was, and to some extent was disbelieved. Since then the tide has turned, and blocking MFA's is now accepted as a legitimate strategy to increase adsense returns, enhance site credibility and bring back repeat visitors - all the things I've been saying for months now.

Therefore I rather object to your comments.

My site itself has been online since early 2000, and I didn't join adsense until January 2004. So my site could hardly be considered an MFA - especially as the format worked well and few changes have been made to the site to incorporate adsense.

As someone who has a long and successful history of blocking, I'd say that some of the suggestions of late are over the top. I don't agree with blocking an advertiser simply because the landing page has ads on it. There are very few sites online that carry NO advertising. Even the BBC website carries some ads, and that's funded by TV licence payers in the UK!

You simply have to accept the fact that most sites do carry ads from one supplier or other, and make choices on if the site complements yours, and your visitors might find it of use. I personally don't consider legitimate competition a reason for blocking, I do consider being an MFA a legitimate reason.

It they are not coming to your site for the ads (which I want to believe you), then why do you show them the ads at all?

I show ads to make money, like everyone here. Should I remove them during the times I run an adwords campaign then? As I said, I don't actually make money from converting adwords visitors into increased adsense clicks. The best I've ever managed is to just about break even. I run campaigns mostly when there is something new on the site I'd like people to know about. I regard it as an expense - just like Google regards publishers (traffic aquisition costs).

I know one of the reasons the adwords traffic doesn't covert into increased clicks is the fact that my site has content. Arbitrage only works well if you don't have any useful content - ever seen an MFA? And I really don't care if you believe me or not. [Gallic shrug]

[edited by: jatar_k at 9:17 pm (utc) on April 12, 2006]

jatar_k




msg:1376408
 9:17 pm on Apr 12, 2006 (gmt 0)

let's keep it civil thanks

david_uk




msg:1376409
 5:31 am on Apr 13, 2006 (gmt 0)

OK - thanks for moderating my post rather than deleting it :)

jatar_k




msg:1376410
 5:35 am on Apr 13, 2006 (gmt 0)

:)

I enjoy discussion, it breeds understanding, arguing, not so much.

We can be friends and still disagree.
</OT>

sven1977




msg:1376411
 4:01 pm on Apr 13, 2006 (gmt 0)

Yes, thanks for moderating. Maybe I have been a little too bold in attacking people here, which was not my intention. I'm sorry. I don't want to attack anyone here. Of course you can do whatever you want with AdWords and AdSense, there is nothing wrong with this.

david_uk: I totally understand that you want to make money, as that's what we are all here for and there is nothing wrong with this.

Once again, my only point was that I personally usually filter those advertisers that have google ads on their pages themselves (I'm not saying that it's bad or immoral or anything, really!). All I'm saying is that it's probably a good rule of thumb to filter those advertisers, since they are most likely your competitors and that's what the filtering is for.

Can we agree on that? If I were to use AdWords along with AdSense (since I don't sell anything directly; my page is entirely content/service oriented), my ads would most likely appear on some of my competitors pages (who offer similar content/services). So it would be wise of them to filter me, wouldn't it?

PS: Again, I'm sorry if I offended anyone here. I like this forum very much, since it is has been such a remarkable source of ideas and inspirations for me.

david_uk




msg:1376412
 9:21 pm on Apr 13, 2006 (gmt 0)

I'm not offended - I've been around newsgroups and online forums for a long time,so am pretty difficult to offend!

Once again, my only point was that I personally usually filter those advertisers that have google ads on their pages themselves (I'm not saying that it's bad or immoral or anything, really!). All I'm saying is that it's probably a good rule of thumb to filter those advertisers, since they are most likely your competitors and that's what the filtering is for.

Can we agree on that? If I were to use AdWords along with AdSense (since I don't sell anything directly; my page is entirely content/service oriented), my ads would most likely appear on some of my competitors pages (who offer similar content/services). So it would be wise of them to filter me, wouldn't it?

Actually, I don't agree with you. I think you need to look at each site, and decide on it on an individual basis. Because they carry ads is not a reason to block them IMHO. If the site in some way complements your site, or you feel it might be of use to your visitors then it's not a good idea to block them.

Filtering out direct competititors, or sites you don't agree with are perfectly legitimate, but there is the danger that by blocking genuine advertisers that pay well you will have them replaced with poor paying MFA's.

My site is informational, and I have nothing to sell either. When I run campaigns it's usually to directly related areas. For example, my site is about male green widgets. I'll advertise to the female green widget area, and other areas where I feel the visitors might find my site useful. There isn't any point in advertising to male green widgets as you then get the situation of my ad appearing on Google search pages alongside my site.

I feel that sites that complement mine are welcome to advertise on my site if the information is of value to my visitors.

I'd rather have a competitor's ad that paid well than a poor paying MFa any day!

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