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New Adwords Referral
more earnings opportunities for publishers
Hobbs




msg:1462774
 11:54 pm on Apr 4, 2006 (gmt 0)

Google anounced a new referral for Adwords this time
to be found in your account AdSense Setup tab then under Referrals.

It earns you $20 for their first $100.00 the new advertiser spends.

 

Hobbs




msg:1462775
 12:12 am on Apr 5, 2006 (gmt 0)

Took a second look: The creaive is seriously ugly.
Come on Google, put your seasonal logo guys on it!

A $20 when a new advertiser signs up through the "advertise on this site" link in current ad units makes more sense without adding another ad unit, I might even consider giving it a try.

jchampliaud




msg:1462776
 5:48 am on Apr 5, 2006 (gmt 0)

Took a second look: The creaive is seriously ugly.
Come on Google, put your seasonal logo guys on it!

Or how about being able to create a text link.

Hobbs




msg:1462777
 9:14 am on Apr 5, 2006 (gmt 0)

A text link would be the ultimate blending and the top earner for all of us, but Google is itchy about any format that does not contain "Ads by Goooooogle"

sven1977




msg:1462778
 1:08 pm on Apr 5, 2006 (gmt 0)

I don't know, $20 bucks seems a little low for me. Also, the look of the buttons is really terrible. It would totally mess up my page-design.
I might give it a short try though.

jfodale




msg:1462779
 1:12 pm on Apr 5, 2006 (gmt 0)

Well, if the "Google shares about 70% of their earnings with publishers" urban myth is true, Google is basically giving up their cut of the first $100 made off that advertiser.

Hobbs




msg:1462780
 2:00 pm on Apr 5, 2006 (gmt 0)

The question is if you already have willing advertisers on your pages, do you want to send them to AdSense for a 'possible' $20 or to your own advertising pages and fully convert them yourself instead of signing them onto a network that feeds your competition too.

Even if they might site-target me later on, I am positive that one walk in direct advertiser is hundreds of times more profitable than tens of $20 adwords conversions.

I haven't figured out an answer for this one yet, Google has not sold me on why I should do that, and it is exactly why I am yet to opt in for the "advertise on this site" option.

On the other hand, and after my responsibility for my own business success is fulfilled, I am totally for supporting the network from which I benefit, and don't mind giving a hand in growing it, but there is the little matter of conflict in interest that needs to be sorted out by Google marketing team first..

Maybe the carrots they have been dangling are too tiny, first the Google referral that I joined knowing it can bring in more competition and dilute my niche (in which I am number 1 by the way), but if it is bound to happen I might as well make some money (still waiting for that first $100) and now another unclear issue with AdWords too.

Hoping the discussion here will help me make up my mind on the AdWords referral.

--Hobbs

Kid_A




msg:1462781
 6:25 pm on Apr 5, 2006 (gmt 0)

The creative here on the buttons is teh suX0r.

I want a button that says "Advertise On This Site With Google"... not "bring in traffic" or whatever they have going there.

I do hear what people are saying about feeding competition, though. But I'm not into running my own ad network at all. I don't need the trouble and don't have the scale to make it worthwhile yet.

I'm so-so on even testing it, let alone running with it. Maybe if I could preface it with some text saying "click here to advertise on our network". But then I really don't like even drawing that much attention to how our ads are served.

$20 doesn't seem like much, given that some advertisers will spend tens of thousands on it a year.

humblebeginnings




msg:1462782
 6:48 pm on Apr 5, 2006 (gmt 0)

In my country I already have this referral for several weeks now. But I didn't use it yet. Got 20 Adsense referral sign-ups and zero cash...

Kid_A




msg:1462783
 7:22 pm on Apr 5, 2006 (gmt 0)

Dumb question but how do you know you've got referrals?

Rodney




msg:1462784
 7:30 pm on Apr 5, 2006 (gmt 0)

I want a button that says "Advertise On This Site With Google"... not "bring in traffic" or whatever they have going there.

Well they do sort of have that available in the regular ad blocks. The ad blocks have the "Ads by Google" and "Advertise on this Website" text at the bottom.

That's what the "Onsite Advertiser Sign-Up" is about in your Adsense Account Settings.

In my country I already have this referral for several weeks now. But I didn't use it yet. Got 20 Adsense referral sign-ups and zero cash...

I think this post is different than the existing adSENSE referral program.

This new program launch is for referring new adWORDS advertisers, not new adSENSE publishers.

So if you have a website that caters to merchants looking to buy online advertising (like a webhosting company for example, where all your customers are looking to promote their business), then this new program seems like it makes perfect sense.

I don't think it is aimed at the folks who are already selling directly to advertisers or even people who want advertisers to site target their site.

The idea is if you have a demographic that is looking for more advertising opportunities, you've probably already told people about PPC ads through Adwords or Overture (and done it for free). This new program just lets you get paid for sending referrals that turn into actual paying advertisers.

Hobbs




msg:1462785
 8:08 pm on Apr 5, 2006 (gmt 0)

I don't think it is aimed at the folks who are already selling directly to advertisers or even people who want advertisers to site target their site

Wouldn't that exclude most of us here? If true then this new referral program is not going to last long.

if you have a website that caters to merchants looking to buy online advertising

I would love to have one of them sites!
Rubbing shoulders with advertisers and not selling them ads but referring them to a network for a possible $20, I have to be either mad or the owner of WebmasterWorld!

humblebeginnings




msg:1462786
 5:22 am on Apr 6, 2006 (gmt 0)

Rodney,

"In my country I already have this referral for several weeks now. But I didn't use it yet. Got 20 Adsense referral sign-ups and zero cash..."

"I think this post is different than the existing adSENSE referral program.
This new program launch is for referring new adWORDS advertisers, not new adSENSE publishers."

I know, it's like I said.
In my country I already have the adWORDS referral for weeks now, so it's not new to me. And the reason why I did not use it yet is that I have 20 adSENSE referral sign-ups, and that didn't pay me anything yet. So I am not yet convinced that the "new" adWORDS referral program is worth our webspace.

Rodney




msg:1462787
 6:03 am on Apr 6, 2006 (gmt 0)

I don't think it is aimed at the folks who are already selling directly to advertisers or even people who want advertisers to site target their site

Wouldn't that exclude most of us here? If true then this new referral program is not going to last long.

I don't think that would exclude most of us here at all. How do you figure?

The point I was making was that it's a whole different program than trying get paid for advertisers site targeting you.

would love to have one of them sites!
Rubbing shoulders with advertisers and not selling them ads but referring them to a network for a possible $20, I have to be either mad or the owner of WebmasterWorld!

Think a bit wider :)

As I mentioned, a good example would be a web hosting company. They aren't going to "sell ads" to their hosting customers directly. They don't have "ad space" or any targeted content or 1000's of search engine results to advertise on. Advertising is not their business.

So when they get a support ticket from the new customer asking how to get traffic to their website, they say "Try Adwords or Overture for advertising".

Now with the link (that they can place in the customer's control panel), they have the possibility of getting paid for that referral.

There are many other such situations where a person or company would be in the position to refer merchants to Adwords.

I know, it's like I said.
In my country I already have the adWORDS referral for weeks now, so it's not new to me. And the reason why I did not use it yet is that I have 20 adSENSE referral sign-ups, and that didn't pay me anything yet. So I am not yet convinced that the "new" adWORDS referral program is worth our webspace.

Sorry humblebeginnings, it wasn't clear from your post that you were talking about the same thing.

Still not sure how the two are necessarily related in potential earnings, but thanks for clearing up my misunderstanding.

Hobbs




msg:1462788
 7:20 am on Apr 6, 2006 (gmt 0)

There are many other such situations where a person or company would be in the position to refer merchants to Adwords

Help me think wider, other than a hosting company, who else is likley to have mass advertisers and opting for the 'possible' $20?

As I said, I am hoping to be sold on the idea, another revenue stream is nothing I would pass on without good consideration.

I don't think that would exclude most of us here at all. How do you figure?

because I thought most publishers here are "selling directly to advertisers or .. want advertisers to site target their site"

Web_speed




msg:1462789
 7:25 am on Apr 6, 2006 (gmt 0)

I would love to have one of them sites!
Rubbing shoulders with advertisers and not selling them ads but referring them to a network for a possible $20, I have to be either mad or the owner of WebmasterWorld!

LOL exactly what i was thinking.....$20? GIVE ME A BRAKE. I make $1000 per direct banner signup per three months campaigns. Going to refer them to Adwords, yah right.

Suckers trap if you ask me. Stick to selling your own direct advertising programs if you have any respect left for your site!

sven1977




msg:1462790
 1:09 pm on Apr 6, 2006 (gmt 0)

Web_speed: You are so right! I got even more upset at the AdSense referral program. Come on! Which publisher wants to dilute the adspace on the web probably even in his/her own niche. That's just ridiculous. Let's say my visitors are all into widgets and come to my site about widgets and then 20 of them sign up for AdSense. BAM! There's 20 more websites now advertising in the same niche as I do. Bidding goes way down and I got lousy $2000 bucks?
Sorry google, not for me!

Same for AdWords referrals. Rather sell my own space for 10 or 100 times the amount. $20 bucks? pfft!

PS: Sorry, just needed to let out my anger a bit.

Rodney




msg:1462791
 6:43 pm on Apr 6, 2006 (gmt 0)

because I thought most publishers here are "selling directly to advertisers or .. want advertisers to site target their site"

There are lots of different types of publishers and webmasters that visit these forums :)

I won't try to sell you on the idea of Adwords referrals (that's Google's job :)

But for those websites and markets it applies to, it makes perfect sense.

Hobbs




msg:1462792
 7:44 pm on Apr 6, 2006 (gmt 0)

Thanks Rodney.

Yes, Google should do some marketing for the new program.

mattg3




msg:1462793
 11:38 pm on Apr 6, 2006 (gmt 0)

I tried this for 2 days: 1 click on 50000 Google Adsense PI's. I also think the buttons are not very good. Anything non text isn't clicked on anyway. I removed it like I removed adsense referral and firefox referral.

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