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This 87 message thread spans 3 pages: 87 ( [1] 2 3 > >     
Block MFA from showing in Ads?
I am sick of these MFAs!
Ricky_G




msg:1446250
 12:54 pm on Mar 28, 2006 (gmt 0)

My Websites are being bombarded by such cheap and junk website ads who we all call MFAs

I started making list of junk websites who are advertising on my website. And this list doesnt seems to come to an end. They are simply too many!

What do you do when you are bombarded by such junk ads on your website? Obvioulsy such ads reduce your earnings, your visitor experience and quality of ads. I can already feel increase in my income when I blocked many of them. But still, I have many websites and every industry seems to come with its own set of MFAs

Serious suggestions needed!

 

ncreegan




msg:1446251
 1:04 pm on Mar 28, 2006 (gmt 0)

MFA's are sites that are made to promote adsense. The sites that appear in your ads are just advertisers.

What makes you feel like they are junk ads?

Ricky_G




msg:1446252
 1:17 pm on Mar 28, 2006 (gmt 0)

These are not promoting Adsense. They are exploiting AdSense. These are guys who are running Traffic loops. Getting traffic from Adwords and sending them on their junk pages with their own AdSense Ads on them.

Its like stealing visitors from us and using them for more payouts.

Nitrous




msg:1446253
 1:41 pm on Mar 28, 2006 (gmt 0)

At the moment the only thing you can do is what a lot of us do. Stick them in your filter!

Ban any site that does not sell a product or service directly. And any sites that have dubious content that consists of aff links. Shopping sites etc.

It helps income, adsense credibility, user experience etc

Ricky_G




msg:1446254
 1:54 pm on Mar 28, 2006 (gmt 0)

You guys must be maintaining a library of such websites in that case. is it legal to share the list of such websites?

Thanks

Nitrous




msg:1446255
 2:18 pm on Mar 28, 2006 (gmt 0)

I have about 400 that are generic (cover hundreds of subdomains and subjects)

About 700 altogether. The 700 are shopping sites, aff ads, scams, etc. Includes about 400 mfas with little or no content, fake search sites etc.

Obviously I cant add all of these to the filter so I keep renewing the filter contents from scratch. At the moment its got 199 in it again!

We need bigger filters.

Of the 700 probably half are now not advertising or have new urls to try and defeat the filtering!

Its all a mess.

I can email you my current 200 valid ones but these may not relate to your niche?

Nitrous




msg:1446256
 2:18 pm on Mar 28, 2006 (gmt 0)

I have about 400 that are generic (cover hundreds of subdomains and subjects)

About 700 altogether. The 700 are shopping sites, aff ads, scams, etc. Includes about 400 mfas with little or no content, fake search sites etc.

Obviously I cant add all of these to the filter so I keep renewing the filter contents from scratch. At the moment its got 199 in it again!

We need bigger filters.

Of the 700 probably half are now not advertising or have new urls to try and defeat the filtering!

Its all a mess.

I can email you my current 200 valid ones but these may not relate to your niche?

Ricky_G




msg:1446257
 2:32 pm on Mar 28, 2006 (gmt 0)

Wow! I didnt know this problem is sooo big for Genuine AdSense publishers.

Nitrous




msg:1446258
 3:08 pm on Mar 28, 2006 (gmt 0)

Most people dont realise it. The problem is growing at a huge rate.

Unless you check every single page with "the tool" and block all sites from US UK Canada that dont directly sell a product or service then you are helping the extra layer of scavengers to your money! They are eating up all the advertisers budget and at the same time feeding most of it straight back to google! We get whats left. Google gets most of the advertising budget. They get about 5 percent profit.

My filter is yet again full, after clearing it out completely a week ago.

ncreegan




msg:1446259
 4:22 pm on Mar 28, 2006 (gmt 0)

For those that have a problem with these ads -- what is your daily traffic like? If you're feeling generous, what type of pages are these on? ie, widget review, widget enthusiast, etc.

Nitrous




msg:1446260
 5:30 pm on Mar 28, 2006 (gmt 0)

I have 15 totally different sites on different topics. They are everywhere if you know what you are looking for.

malasorte




msg:1446261
 6:11 pm on Mar 28, 2006 (gmt 0)


I hope that Google reads these threads and will soon take action against MFA sites. What they do is stealing from serious publishers and making us loose trust rank for linking/advertising such junk.

Nitrous




msg:1446262
 7:08 pm on Mar 28, 2006 (gmt 0)

Unlikely since the mfas feed all their income straight back to google! Not only are they stealing from legit publishers but they are stupidly making google richer in the process.

malachite




msg:1446263
 7:49 pm on Mar 28, 2006 (gmt 0)

Unless you check every single page with "the tool"

Which is all well and good if it's available to you! I block all the ones I see here in the UK, but have no way of knowing what crappy ads visitors from the US and Canada are seeing :(

atpalmer23




msg:1446264
 8:18 pm on Mar 28, 2006 (gmt 0)

what is "the tool"? I want to block a text ad but have no way of knowing what it is linking to.

Nitrous




msg:1446265
 8:26 pm on Mar 28, 2006 (gmt 0)

https://www.google.com/support/adsense/bin/topic.py?topic=160

The free adsense preview tool above. It shows you (and you can click on the ads) a selection of the most shown ads in most countries.

Ignore the rest but US CANADA and UK are the important ones!

If you spot a site that advertises, or does not directly sell something, tick the little box!

Then choose show URL link.

Copy and past only the root URL straight to the filter.

No - www
no - green.widget.com
YES - widget.com

And dont add anything after the .com part!

It takes me about 4 hours a month to find 200 of the damned things!

fischermx




msg:1446266
 8:35 pm on Mar 28, 2006 (gmt 0)

Eventhough still I think it is a good idea to compile a list of MFA, I have to disregard my promotion of that site.
First of all the use of adsense itself displaying ads about buying keywords make it look ridiculuos.
Then, the site has an article about how to make money with adwords advertising (yes, MFA sites).

Nitrous




msg:1446267
 8:44 pm on Mar 28, 2006 (gmt 0)

I saw that!

And the lists of sites include sites like kazzaa which isnt mfa. So its a bit dubious.

My lists are only sites that
1) advertise using adwords.
2) are covered in ads (adsense, yahoo, aff. etc)
3) dont sell a real physical product or service.

david_uk




msg:1446268
 1:11 am on Mar 29, 2006 (gmt 0)

First of all the use of adsense itself displaying ads about buying keywords make it look ridiculous.
Then, the site has an article about how to make money with adwords advertising (yes, MFA sites).

Well, I guess the site need to be paid for somehow, so why not use Adsense? The ads I see on the site right now are probably correctly targeted for the page content, so I don't have a problem with that.

I agree that the articles don't enhance crediblity.

david_uk




msg:1446269
 1:31 am on Mar 29, 2006 (gmt 0)

Actually, today I was sickened by MFA's. Normally I just ignore them.

Yesterday my son was diagnosed with a cyst the size of a tennis ball in his abdomen. Looking for information on Google, I looked at the ads that appeared on the search pages. Guess what? Virtually no real ads, but lots of "New and used cysts" on ebay, lots of "Top three sites for cysts" etc. etc. etc. it just proved to me exactly how badly out of control this problem is.

Have Google no idea that adsense ads in many cases are as unwanted as spam? How exactly is that good for Google's profits, and ours? Most people can spot an MFA by simply looking at the ad, and don't clicks ANY ad as a result. That's one reason why it's important that you don't show MFA's - visitor perception of your site, and the possibility that they won't click on any of the ads as a result. If people click on ads less as they know by experience it's always going to be a crummy, spammy site then that's bad for all of us.

OK - I know that what ads show on search pages has nothing to do with publishers income. If a publisher chooses to show MFA's or not is their business. My point is that people are increasingly realising that clicking on ads are a waste of time, even if they don't reaslise there is a financial transaction behind the click. If the behavioral trend increases (inevitable IMHO), then adsense is going to have less credibility to advertisers and will affect all of us. So maybe Google are getting clicks at the moment, but how long is it going to last?

Google need to restore credibility back to adsense in order for the program to survive long term in the profitable form it currently enjoys. The only way to do this is to show REAL ads that are relevant to the visitors search / site they are viewing. In order to do this, they have to deal with the MFA problem, and they just aren't doing that right now.

P.S. My son will be fine - just a routine op to hoik the bugger out, and a "battle scar" to show off in the playground:)

[edited by: david_uk at 1:45 am (utc) on Mar. 29, 2006]

guru5571




msg:1446270
 1:41 am on Mar 29, 2006 (gmt 0)

Last week I was running a test on banning MFAs. I eventually just quit because they wore me down. My site is fairly broad so every time I would ban one another would show in it's place. Yes I gave up trying to ban because I was just too overwhelmed and even though I don't like them, they are for the most part out of my control. So I have just decided to spend that time improving my site instead. sigh~~

atpalmer23




msg:1446271
 2:41 am on Mar 29, 2006 (gmt 0)

Thanks Nitrous and Malachite for your replies. After I banned some inappropriate ads I noticed they stayed on my site. Does google need to crawl before the ads obey my ban list?

security56




msg:1446272
 3:26 am on Mar 29, 2006 (gmt 0)

atpalmer23 usually takes a day for them to be off at list in my case.

What google should do is check this advertisers I know money is important but so should be the program reputation. And these mfas are destroying google reputation cause they are worthless sites.

farmboy




msg:1446273
 5:07 am on Mar 29, 2006 (gmt 0)

A few years ago, on another forum I visit, someone pointed out a particular MFA site. The site basically had about 30 pages, each on a different topic. Each page had a blue background, an AdSense "rectangle" showing 4 ads, followed by a very brief worthless paragraph on the topic of the page and the paragraph was loaded with keywords - I guess to generate the desired ads for that page.

The text of the paragraph was in grey and hard to read. Nothing else on the page.

For me and a number of people on that forum, it was our first sighting of a MFA site. Several people posted that they had reported it to AdSense. After seeing the site had targeted a topic similar to the topic of one of my sites, I reported them also.

Over the next few months, we all visited that thread from time to time and commented on how the site was still active. Some people said they reported the site again.

Anyway, I later started seeing that site show up in AdSense ads on my site, so I blocked it.

Tonight I was doing a search at Google and saw that same ad come up as a sponsored link. I also saw another interesting ad and clicked. It looks like the webmaster has just copied his own site with a different domain and now has two MFA sites that are just alike. And both came up as sponsored links in the same Google search results.

The original site has now been up for years despite being reported repeatedly.

FarmBoy

farmboy




msg:1446274
 5:11 am on Mar 29, 2006 (gmt 0)

I hope that Google reads these threads and will soon take action against MFA sites.

Some people from Google do read some/all of these threads. But I wouldn't bet the farm on their taking action.

A while back in another thread where AdSense Advisor was participating I asked about MFA sites and commented on how the silence from AdSense was deafening. I got more silence in return.

Your guess is as good as mine as to why they won't do anything about it. It's easy to be cynical and just say they won't do anything about it because it's making money for them.

FarmBoy

Ricky_G




msg:1446275
 5:16 am on Mar 29, 2006 (gmt 0)

My AdSense income just DOUBLED today after I banned all these junk websites. WOW! I guess we have a new tip to optimize AdSense.

I guess we all should take the initiative to list out all such CRAP sites on this forum and suggest all the AdSensers to outrightly BLOCK these sites from displaying ads on your website.

Google reads this forum and such list will assist them to block these websites too. Lets take the initiative and get this thing rolling.

Before starting such thread, I would like to ask, is it according to Google TOS to list the websites of Advertisers?

Thanks
Ricky

Nitrous




msg:1446276
 8:36 am on Mar 29, 2006 (gmt 0)

Been telling everyone this for years!

The sooner everybody realises it the sooner they cant make any money.

I ban ALL sites that carry any ads.

Spread the word loudly!

mykel79




msg:1446277
 10:47 am on Mar 29, 2006 (gmt 0)

I understand people's frustration with MFA taking up places in search results, but there's one thing I don't understand here.

If the Google system works correctly (as they describe it), then the highest earning ads are shown on our sites. How can MFA sites showing up in the ads served by Adsense make us lose money then? If the ads performed poorly then they should be replaced by others.

Nitrous




msg:1446278
 1:00 pm on Mar 29, 2006 (gmt 0)

Because...

1) your visitors think your "links" are crap and dont click any other ads, and probably dont return - or at least over time as this goes on click through will continue to fall.

2) because for any given subject there is only a finite advertising budget. Why would you want to have an extra layer of scavengers sharing this with you?

3) Because they bid only very low amounts. Adsense does NOT use the highest paying ads but a mixture of click through, bid price, matching accuracy, etc based on your sites history. Plus adsense put ads on your pages that pay anything from dollars to 1 cent! They CAN only pay you a few cents because otherwise they couldnt get a profit from their traffic. If you have 3 ad blocks then the top paying ad pays lots, the last 12th one will most likely pay a cent.

4) They get their discounts via high click through rates. Caused by well written lies mostly to attract visitors. When you click on the ad for widget info you see loans and morgages (sometimes!)

5) Because in the long term users will see adsense as spam. A lot already do. My GF is one! She wont click them anymore because all she finds are more links.

6) Because ADVERTISERS stop bidding very highly due to a) low conversion b) they see the sites and do not want to give them the pleasure of their money. Advertisers hate them too!

7) Advertisers see these crappy sites and just turn off the content network altogether. Now there is less competition and epc falls again.

8) Biggest reason of all is that in the long term your income will fall and the internet will be filled with millions of multi thousand page directories of ads. Users will run from them.

Ban all sites or ads that advertise on your site that DO NOT SELL A PRODUCT OR SERVICE directly. No matter how proffesional they might look.

Ban directories, fake "search" pages (you searched for x) MFAs MFyahoos, sites covered in ANY links etc. in fact ANY site that exists for the sake of making money from advertising.

security56




msg:1446279
 1:20 pm on Mar 29, 2006 (gmt 0)

I know what google could do :) Give us a bigger Competitive Ad Filter lets say 1000 instead of 200 and let us di the work :)

This 87 message thread spans 3 pages: 87 ( [1] 2 3 > >
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