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Themed ads.
do they help?
Tearabite




msg:1414987
 7:10 am on Mar 17, 2006 (gmt 0)

i just got my first look at themed ads, the 'green' St. Patrick's ads..

Do these themed ads help/hurt/or make no difference?

 

jetteroheller




msg:1414988
 7:19 am on Mar 17, 2006 (gmt 0)

When I would have my each channel each hour watch statistic software, I would maybe know more about it.

So I could only quess, that the low CTR in the time when the Germans sleep and the US people are active, could have to do with the themed ads.

david_uk




msg:1414989
 7:42 am on Mar 17, 2006 (gmt 0)

What about the Irish? Paddy's day is an Irish festival that the Yanks seem to have hijacked.

marcel




msg:1414990
 10:43 am on Mar 17, 2006 (gmt 0)

I have an Irish themed site, the shamrock fits in perfectly with the design.

Anyway, I'm off to the Dublin St. Paddys' Parade :)

mike73




msg:1414991
 11:00 am on Mar 17, 2006 (gmt 0)

What about the Irish? Paddy's day is an Irish festival that the Yanks seem to have hijacked.

We didn't hijack it; we made it better.

johnblack




msg:1414992
 11:26 am on Mar 17, 2006 (gmt 0)

I hope you are joking Mike.

To experience th real St. Patrick's Day you have to be in the emerald isle. Your statement is akin to saying 'the real Thanksgiving Ceremony only exists in Timbuktu'. (probably an insult to the US citizens who live there and have an awesome party on the day!)

The US is NOT the only country in the world. People do exist outside the stars and stripes.

No offence but we are here and reading!

JB

mike73




msg:1414993
 11:53 am on Mar 17, 2006 (gmt 0)

Well, I hope david_uk was joking. You would have to be pretty stupid not to realize that there is a St Patrick's day in the US because there are a zillion Irish immigrants there.

pcklz




msg:1414994
 1:32 pm on Mar 17, 2006 (gmt 0)

On St. Patrick's Day, when one has a site that is already green-themed, and traffic goes through the roof cuz it is St. Patrick's day, shamrocks are exactly what people want to see. And am not about to turn them off to see what happens. If they'd chosen Leprechauns....might be another story *l*

However, come easter -- those ads will be turned off. Little duckies and chickies and easter eggs would be a little discordent and probably a lot annoying just like the Christmas ads were.

Andrew Bassett




msg:1414995
 2:17 pm on Mar 17, 2006 (gmt 0)

I went to all the trouble of dressing up my site for SPD, but Google isn't showing its theme!

Tearabite




msg:1414996
 4:49 pm on Mar 17, 2006 (gmt 0)

make sure you have the themed ads option turned ON ..

david_uk




msg:1414997
 5:06 pm on Mar 17, 2006 (gmt 0)

Well, I hope david_uk was joking. You would have to be pretty stupid not to realize that there is a St Patrick's day in the US because there are a zillion Irish immigrants there.

Yes, I am aware that the reason Paddy's day is big in the US is because there is a large number of people with Irish ancestry there. And no, I wasn't joking. The impression we get this side of the pond is that it's a US holiday invented by the US, for the US. I just wanted to remind those who seem to forget that it's an Irish day.

FourDegreez




msg:1414998
 6:08 pm on Mar 17, 2006 (gmt 0)

The impression we get this side of the pond is that it's a US holiday invented by the US, for the US.

How do you figure? The association with the Irish is impossible to miss.

jetteroheller




msg:1414999
 6:18 pm on Mar 17, 2006 (gmt 0)

Thursday and Friday CTR of my English sites is 0.7 times normal only.

Since what time are the themed ads displayed?

Are also the AdLinks affected?

Where are the themed ads shown?

Only US or also in UK?

Rodney




msg:1415000
 8:30 pm on Mar 17, 2006 (gmt 0)

The impression we get this side of the pond is that it's a US holiday invented by the US, for the US.

Because the US celebrates a holiday doesn't mean that they invented it or claim to have invented it.

Where does that side of the pond get those wide sweeping generalizations of the US from? I hope it's not the mainstream media over there.

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