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Determining which ad position works best
Can I use channels to do this?
beggers




msg:1398499
 10:48 pm on Feb 14, 2006 (gmt 0)

Let's say I have AdSense in the header, footer and right sid skyscraper positions. How can I determine which ads are producing clicks? Is that something you use the channels feature for?

I hope someone can explain in detail how to accomplish this. Thanks.

 

miedmark




msg:1398500
 11:06 pm on Feb 14, 2006 (gmt 0)

I know that channels would not work for this - channel will track the particular (whole) page, not the ad itself. I am not sure how to achieve the above.

novice




msg:1398501
 11:10 pm on Feb 14, 2006 (gmt 0)

Is that something you use the channels feature for?

Yes, just create 3 channels and name them (page-header, page-footer and page-side) and see which one produces the most revenue.

martinibuster




msg:1398502
 11:41 pm on Feb 14, 2006 (gmt 0)

What novice said.

Furthermore, once you have tested that out for a week or so, remove one of the ads, like the least performing, and see if there is an impact in total earnings for the rest of the ads.

AdSenseAdvisor




msg:1398503
 11:57 pm on Feb 14, 2006 (gmt 0)

beggers -

As several others have already explained, you can use channels for this purpose. You will need to make sure that you use custom channels rather than URL channels, though. To learn more about the differences, see: [google.com ]

miedmark




msg:1398504
 1:10 am on Feb 15, 2006 (gmt 0)

Great and I learned something new as well, my apologies for earlier post.

AdSenseAdvisor




msg:1398505
 1:12 am on Feb 15, 2006 (gmt 0)

miedmark -

At least you know what channels are, which many people don't!

Now you can test all sorts of things on your site ;)

miedmark




msg:1398506
 2:47 am on Feb 15, 2006 (gmt 0)

Thank you AdSenseAdvisor. I am using channels but for other purposes, didn't know you can use them to this extend. Great feature.

david_uk




msg:1398507
 11:56 am on Feb 15, 2006 (gmt 0)

I guess I'm a bit late to say that you can, and should use a channel for each banner. And I'm also a bit late to say that you should junk poor performing banners.

I would say that I've used channels in the way you describe very sucessfully to optimise adsense earnings. It's deffinitely been my experience that less banners can give more income.

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