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This 47 message thread spans 2 pages: 47 ( [1] 2 > >     
Exceptional 11 Days Adsense Earnings
Started Monday 9th January 2006
OptiRex




msg:1443427
 2:52 pm on Jan 20, 2006 (gmt 0)

Historical Adsense figures suggested to me that I may have expected a good start to the New Year and it duly hit with a bang on Monday 9th January.

This has continued through to last night with every record of mine being broken not just once but several times with an average of 25% increase in impressions, earnings and even the CTR average up by 8%. That one really surprised me.

Does anyone have any figures which may suggest this is a general World/European/USA business trend?

Have you seen similar figures? This one is for the non-Xmas traders!

My historical Adsense also shows a strong and steady growth through to June time.

As a matter of commercial interest my historical business records, going back nearly 200 years but much more evident over the past 30 years, show a very similar trait.

21_blue, you have loads of data...tell all:-))

 

hunderdown




msg:1443428
 3:07 pm on Jan 20, 2006 (gmt 0)

Very good for me too, and if it keeps up this will be my best month in AdSense by a good bit.

Makes sense for my niche--January is often my heaviest traffic month, as people are spurred by the New Year to pursue their dreams.

Tropical Island




msg:1443429
 3:18 pm on Jan 20, 2006 (gmt 0)

We are also having a boomer month.

I should pass the highest month ever by tonite.
With still 11 days to go it will be an amazing month.

As we are in the tourism field Jan./Feb. visitors are always higher but I am also getting great CTR's and EPC's.

Idris




msg:1443430
 3:42 pm on Jan 20, 2006 (gmt 0)

I can't complain about this month either. We're still talking pretty small figures but traffic has begun to level at a higher number recently which is dragging adsense up with it.

europeforvisitors




msg:1443431
 3:50 pm on Jan 20, 2006 (gmt 0)

All of my AdSense numbers took a big jump immediately after Christmas, with eCPM and total revenues approaching record levels in early to mid-January.

That's normal behavior for my travel-planning site, presumably since people are starting to think about their spring and smmer travel plans. I've been experiencing an annual New Year's leap in traffic and revenues every year since the 1990s.

This year does look even better than usual so far, though--not just in terms of AdSense revenues, but also in terms of affiliate bookings and raw traffic. I'm already seeing the kind of activity that I'd expect to see in late spring or early summer. I don't know why that's happening; I just hope it lasts.

gendude




msg:1443432
 4:03 pm on Jan 20, 2006 (gmt 0)

I'm getting this as well, and the site I'm noticing it most on, I would have expected a bigger push before the holidays, and yet the last two weeks have been very good to me - records broken - much of it is because my traffic has been steadily rising after making a big jump around the 8th of January or so (traffic increase of %400+, and the numbers are staying steady).

If I didn't know better, I'd say Google and Yahoo changed something that resulted in an increase in traffic (mainly Google), but I know the next update is probably not until early Feb. (at the earliest).

just to make this clear: I've seen a huge increase in Google traffic, which dragged my AdSense and Chitika revenue up (especially AdSense).

ken_b




msg:1443433
 4:11 pm on Jan 20, 2006 (gmt 0)

My traffic is up about 20% compared to November and December 2005, and up about 50% compared to January 2005.

All things considered, my income this month is about where I'd expect it to be.

21_blue




msg:1443434
 4:43 pm on Jan 20, 2006 (gmt 0)

Optiex wrote:
21_blue, you have loads of data...tell all:-))

Ah, if I could "tell all" then I'd be sitting behind a desk raking the money in.

Hold on a second...

..I am sitting behind a desk raking it in.

Ah well.

I'm not heading for a record month (probably second highest). My data suggests that, apart from holidays, there has been a steady growth in traffic since September 2005. I suspect Jagger has had a role to play in directing more Google traffic to original content sites.

gendude




msg:1443435
 4:58 pm on Jan 20, 2006 (gmt 0)

Either I solved my mystery bump or it's even more mysterious. Sometime this week I had a 200% increase in the number of entries in Google that my site had compared to a week ago.

Lovejoy




msg:1443436
 5:24 pm on Jan 20, 2006 (gmt 0)

I don't think it's just adsense, but business overall. My sales of information products are up to record rates as well.

TammyJo




msg:1443437
 5:26 pm on Jan 20, 2006 (gmt 0)

I guess I really look at the CPC more so than the conditions of "having more traffic" when eyeballing Adsense. Obviously the more traffic you have the chances are better you will have more clicks them more income.

It does seem that the average CPC ratio has increased since after Christmas. All in all January is fairing well and lines up with last years ratios.

europeforvisitors




msg:1443438
 5:31 pm on Jan 20, 2006 (gmt 0)

I consider eCPM the most valid number to use when making comparisons from month to month or--more important--to other revenue sources such as display ads and affiliate sales.

frox




msg:1443439
 5:48 pm on Jan 20, 2006 (gmt 0)

My stats have been much better too, to the point that on jan 13th I had the following increases:

traffic: 2x
clicks: 3.7x
income: 2x

I panicked and started this thread:

[webmasterworld.com...]

After restoring the ads, I still see a very good trend, so maybe my fears were not justified...

OptiRex




msg:1443440
 6:03 pm on Jan 20, 2006 (gmt 0)

I don't think it's just adsense, but business overall.

I would agree with that too.

Our bricks and motars "start" for the year has been exceptional which is very surprising since many of the projects we deal with are 2/3/4/5 years in length, therefore one would think that in the overall business cycle that the time of the year has nothing to do with it however this year the enquiry and order levels have been at an unprecedented rate.

I hope that's not a cliff edge I can see in the distance...

Hobbs




msg:1443441
 6:05 pm on Jan 20, 2006 (gmt 0)

Same here:
Traffic, eCPM and earnings are up, but then again we are doing better each month than the month before since day one with no exceptions.

btas2




msg:1443442
 7:26 pm on Jan 20, 2006 (gmt 0)

I'm down, but then December was a total blockbuster for me with earnings off the chart.

My site is somewhat consumer focused, so I'm assuming that people spent all their money in December and this is normal. I saw something similar last year.

I expect things to start picking up next month.

You can't generalize with adsense. It obviously makes a huge difference whether your site is about Xmas Trees or Bathing Suits when it comes to seasonal earnings.

alika




msg:1443443
 7:41 pm on Jan 20, 2006 (gmt 0)

We are experiencing phenomenal growth this month. Our eCPM compared to the same period last month has grown by 97.25% - almost 100%! And with it revenues. We're on track for our highest ever. Hopefully the trend continues for the whole year.

darkmage




msg:1443444
 3:31 am on Jan 21, 2006 (gmt 0)

I am seeing the opposite (Jan eCPM is down), but this is perfectly normal against historical data.

JoeS




msg:1443445
 5:28 am on Jan 21, 2006 (gmt 0)

January is usually the best month when people are back from the holidays and going back to work and school.

Also, companies start off with fresh ad budgets.

I will likely break my record for earnings this month, but will see if this can be maintained in Feb. and March.

labnol




msg:1443446
 9:28 am on Jan 21, 2006 (gmt 0)

Same here. Even I have noticed high eCPM ads since last week of Dec'05.

But looks like things are settling down. eCPM is slowly returning to the previous numbers.

21_blue




msg:1443447
 10:09 am on Jan 21, 2006 (gmt 0)

EFV wrote:
I consider eCPM the most valid number to use when making comparisons from month to month or--more important--to other revenue sources such as display ads and affiliate sales.

I half agree with you. Or I agree with half of what you say: eCPM is the most valid number for comparing revenue sources. When comparing month to month, however, eCPM can be misleading. If site stickiness increases, for example, eCPM will drop but earnings could rise. Imho, the best number for making month-by-month comparisons is earnings per visitor.

I say EPV, EFV :-)

Aircut




msg:1443448
 12:32 pm on Jan 21, 2006 (gmt 0)

yeap. the best month ever since we joined adsense on march 04. closing now at 207$/day. keep rocking!

indias next no1




msg:1443449
 1:38 pm on Jan 21, 2006 (gmt 0)

my eCPM and earnings was really improved from JAN 2nd , but for the last 3 days my eCPM dropped by 50 % and CTR by 30 %, i can't able to find the reason, earnings dropped by nearly 50 %, much worried

anyone else having the same trend

Tropical Island




msg:1443450
 1:45 pm on Jan 21, 2006 (gmt 0)

but for the last 3 days my eCPM dropped by 50 % and CTR by 30 %

Use the preview tool and see if a number of MFA or other garbage sites haven't gotten into you ad mix. If you find any block them and your eCPM should go up. It works for me anyway.

indias next no1




msg:1443451
 2:00 pm on Jan 21, 2006 (gmt 0)

tropical island : thanks for your reply, what is MFA?

labnol




msg:1443452
 2:26 pm on Jan 21, 2006 (gmt 0)

MFA ~ Made for Adsense sites

Hobbs




msg:1443453
 2:58 pm on Jan 21, 2006 (gmt 0)

Yes Jan 21st is showing much lower earnings than usual for the same traffic , could it be realted to the recent drop is Google stock price, would advertisers pull out for somethig like this? (me thinks not)

europeforvisitors




msg:1443454
 3:00 pm on Jan 21, 2006 (gmt 0)

Imho, the best number for making month-by-month comparisons is earnings per visitor.

Publishers (I use that word in its traditional meaning, not as AdSense uses it) normally use CPM as a metric. I assume that e-commerce sites use revenue per visitor. Different smokes for different folks, as they say at P. Lorillard.

Counting the number of visitors is always iffy unless you limit access to registered users or those who accept cookies. (IMHO, it's one thing to quote what amounts to a ballpark number for promotional purposes, but using that number to measure revenues is a different matter altogether.)

OptiRex




msg:1443455
 3:18 pm on Jan 21, 2006 (gmt 0)

Jan 21st is showing much lower earnings than usual for the same traffic

I'm not seeing that, in fact I am seeing a very strong eCPM and EPC however traffic levels are down for me as usual for a weekend. Once I get past the 50% daily earnings of Monday to Friday I'm smiling:-)

Surprisingly Friday had my best EPC of the week which resulted in an excellent day.

One thing I am beginning to notice for my niche is that the retail suppliers are at long last realising that Joe Public does a lot of surf/research (surfearch/resurf?) on a weekend and they're gearing up for special weekend offers.

Well, in Europe they seem to!

Anyone else seen this?

21_blue




msg:1443456
 3:31 pm on Jan 21, 2006 (gmt 0)

For those who experienced a significant growth pre-Christmas, there is an article on the boom of internet shopping at:
[news.bbc.co.uk...]

This 47 message thread spans 2 pages: 47 ( [1] 2 > >
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