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Four-letter words in Adsense ads on my website.
Anyone else?
HughMungus




msg:1394045
 10:54 pm on Jan 6, 2006 (gmt 0)

There is now a four-letter word (with the suffix -ing) appearing as an ad on my site via Adsense. Great, now I have to disable Adsense until it's fixed. I'm a bit surprised. You'd think a simple filter would catch a derivative of a four-letter word in the Adwords system.

 

Nikke




msg:1394046
 11:07 pm on Jan 6, 2006 (gmt 0)

Have you checked your system for the trojan targeting AdSense and YPN?

Jenstar has a piece about it in here blog.

HughMungus




msg:1394047
 11:19 pm on Jan 6, 2006 (gmt 0)

Thanks but that's not it. The Adsense behavior mentioned in the article and the ads that WERE on my site until just now were different (including the Ads by Google vs. Ads by Gooooooogle criteria).

I added the URL to my competitive ad filter. Amazed that it's taking so long to go away.

Heartlander




msg:1394048
 11:26 pm on Jan 6, 2006 (gmt 0)

At least they haven't (so far anyway) started putting gay travel and resort ads on my site- like Yahoo is doing more and more lately.
My hunting and fishing clientele never said boo about the ads...until now. I'm not homophobic in the least, but I can't even imagine what a church club page might look like if they are discussing a trip of some sort. Talk about disconcerting.

HughMungus




msg:1394049
 11:35 pm on Jan 6, 2006 (gmt 0)

I'd bet that as the markets mature that such types of ads would be more easy to filter out.

Leosghost




msg:1394050
 11:47 pm on Jan 6, 2006 (gmt 0)

Heartlander ..at least 10% of all page readers are gonna be gay any way so where is the issue for church clubs or anyone else? ( and I know what you said and I'm not "phobic" either )..and the gay market has a lot of spend power ..more so than the hetero ..filtering out their ads would do anyone no credit morally nor be financial good sense.

just my atheistic , hetero 2cts worth ( got gay and religious friends and family though ..love 'em all ..if they are nice and unjudgemental themselves )..

to return to hughmungus's point though 4 letter words on adwords is wrong as you cant set "family filters" against adwords content AFAIK ....kids grow up fast enough as it is without having to explain what **** means to a 5 year old who can read :(

HughMungus




msg:1394051
 11:50 pm on Jan 6, 2006 (gmt 0)

at least 10% of all page readers are gonna be gay any way so where is the issue for church clubs or anyone else

The average internet user sees a website, not a website and its ads. If they see an ad for a gay this or that they will think it's from the website in question, not from an advertising network.

The problem I'm having is that i can't have four-letter words on my website while trying to be approved and STAY approved for ads from other ad networks.

Nikke




msg:1394052
 11:56 pm on Jan 6, 2006 (gmt 0)

I think you guys just jointly gave me a great new site idea... Thanks.

Leosghost




msg:1394053
 12:06 am on Jan 7, 2006 (gmt 0)

Surely the other ad networks are aware that you are not 100% responsible for what "G" sends as adsense ..just your own copy..

Nikke ..do the niche research first ..the gay market spread is already quite well covered on the net by sites ..some of whose webmasters are here if keeping low profile due to possible prejudice ..if you yourself are not ..get some input on strategy /products and trends etc from friends male and female who are ..otherwise it's like guys doing sites to get girls to click ..we dont think similar enough to make it really viable ..girls can just put up pron and get most of "us" everytime ;)

HughMungus




msg:1394054
 12:09 am on Jan 7, 2006 (gmt 0)

Surely the other ad networks are aware that you are not 100% responsible for what "G" sends as adsense ..just your own copy..

I imagine that what happens is that there are employees who are paid to look at websites in order to approve them manually and that they have a list of guidelines. I seriously doubt that the employee is going to go out of his way to approve a website for their company's ads. They're going to stick to the guidelines they have so they can keep their jobs.

Leosghost




msg:1394055
 12:24 am on Jan 7, 2006 (gmt 0)

Well there is little you can do in the face of basic ignorance and stupidity about sites or adsense or life in general ..wether evidenced by those who "assess" your sites or those who hire them to do so.

I would make the sites aim for quality traffic ( and maybe as I said make more money from the larger spend on proportion to average income ) rather than chase someones LCD criteria.

I do appreciate however that that is not exactly the problem you have in relation to 4 letter words delivered via adsense to your pages ..there only really "G" and ASA or AWA can mitigate or do much that is concrete ..and given that your problem is with regard to other networks approval they may not feel inclined to do much and thus keep your space for themselves ..or maybe they will out of conscience and "do no whatever" ?

malachite




msg:1394056
 1:21 am on Jan 7, 2006 (gmt 0)

kids grow up fast enough as it is without having to explain what **** means to a 5 year old who can read

Kids round your way can read?! Most of the ones here might know all the four letter words, but half of them still can't read properly when they leave school :( They'd probably think the ad was for the UK division of that French clothing company :)

Leosghost




msg:1394057
 1:38 am on Jan 7, 2006 (gmt 0)

<ot but FYI and maybe use?> ..Me and my wife taught our son to read in french and english by the time he was 3 via bi-lingual flash cards I made and pointing out letter shapes in fallen branches , leaves, tire tracks etc on walks as a game to play with him ..by 3 he was able to read easy by 4 reading the narnia books silently or out loud in french or english ..at 7 he taught himself german from the TV ..now at 12 he teaches me real tricky flash and 3D stuff.. isn't geeky ( does sports loves nature ) nor is he a "forced" kid ..but we have taught him ourselves since he was 6 whenhe asked to quit school ..he has friends ..but they come here ..or he goes out ..he doesnt go to school ..he would be bored and disruptive ..most of his friends can hardly read or write ..we live in France ..kids here are much as you describe where you are ..depends on the parents and school if you send them .< back on topic ..apologies to hughmungus>

he reads these fora too ;)he is too lazy to code his own pages on his site ( his words )..lets dad do that for now .

oh yeah ..we read lots to him when he was small and we own thousands of books ..he is/was always surrounded by books and music and art and nature and love .

myrrh




msg:1394058
 3:05 am on Jan 7, 2006 (gmt 0)

Wow - what a lucky kid!

HughMungus




msg:1394059
 3:43 am on Jan 7, 2006 (gmt 0)

Well there is little you can do in the face of basic ignorance and stupidity about sites or adsense or life in general ..wether evidenced by those who "assess" your sites or those who hire them to do so.

I know. But the people who check the sites probably have little incentive to question the guidelines establised by their bosses.

there only really "G" and ASA or AWA can mitigate or do much that is concrete ..and given that your problem is with regard to other networks approval they may not feel inclined to do much and thus keep your space for themselves ..or maybe they will out of conscience and "do no whatever"?

Well, they don't have my space right now. I've had to disable Adsense across the entire site. What's funny is that the destination URL is one of those pseudo search websites that display little more than Adsense. Sigh.

Anyhoo, we'll see what happens. I'm curious to see how long it takes to get fixed (either thru the competitive ad filter or me reporting it). I'm still just blown away that a very simple filter can't filter out certain words when advertisers are setting up campaigns. On my way back from the dog park today I thought, "Hm...maybe they allow those words now...?"

Jean




msg:1394060
 5:24 am on Jan 7, 2006 (gmt 0)

At the other end of the spectrum, AdSense will not display ads on one of my travel pages because this page lists naturist / nudist beaches in the region. Even though families go to these beaches you cannot mention them as they are Adult / Mature content. Makes you wonder who decides these things really.

HughMungus




msg:1394061
 5:22 pm on Jan 7, 2006 (gmt 0)

Well, it's the next day now. Now the location where the offending ad was running (my home page) is now not showing any Adsense ads at all (but the rest of my site is). Sigh. Now I don't know if the offending advertiser was removed from the program or if my competitive ad filter is finally in effect. I wonder if I'll ever get a response to my email.

david_uk




msg:1394062
 10:31 pm on Jan 7, 2006 (gmt 0)

I'm not quite sure how we digressed into homophobia etc.

The adwords TOS states that "Your ad cannot contain offensive or inappropriate language" - that's not a gay issue is it?

Surely the ads breach the adwords TOS, and therefore this is simply a TOS issue. Flagging the ads up to the adwords team will (hopefully) get a result.

buckworks




msg:1394063
 10:52 pm on Jan 7, 2006 (gmt 0)

not quite sure how we digressed

We digressed because it's sometimes frustrating that publishers have such limited ability to filter the ads that appear on their site. It would be helpful to be able to block ads by keyword, not just URL.

I can think of numerous situations where ads could be a good keyword match yet still be contrary to the values of the site and the image it wants to project. I recall someone mentioning ages ago that he had to remove Adsense from a literary site because he kept getting ads for phony poetry contests and couldn't get rid of them. Better filters for publishers would make it a lot easier to deal with misfit ads like that.

david_uk




msg:1394064
 11:09 pm on Jan 7, 2006 (gmt 0)

I can think of numerous situations where ads could be a good keyword match yet still be contrary to the values of the site and the image it wants to project. I recall someone mentioning ages ago that he had to remove Adsense from a literary site because he kept getting ads for phony poetry contests and couldn't get rid of them. Better filters for publishers would make it a lot easier to deal with misfit ads like that.

Yes, I agree here. All I am saying is that if a specific ad mentions words that clearly are prohibited by the TOS, then notify Google.

Heartlander




msg:1394065
 4:21 am on Jan 8, 2006 (gmt 0)

//It would be helpful to be able to block ads by keyword, not just URL.//

Thank you. My point exactly.
Interesting that ads are not shown on certain pages- maybe that is why some of us see them disappear once in a blue moon, among other reasons.

I have found the section targeting tool to be dicey at best, BTW.
Wrapped it around one word- only to see nothing cahnge in the relevance of the ads for weeks.

jtara




msg:1394066
 9:13 pm on Jan 8, 2006 (gmt 0)

I'm not sure how this got through. Adwords definately has a list of words they will not accept, and they are automatically blocked at the time that the ad is entered.

Did somebody do this with spacing or some other trick?

The list even extends to clinical terms, but is rather uneven. For example, the term for oral sex for one gender is blocked, for the other gender is not blocked.

How do I know this? I advertise books. When two books on the subject matter showed up fairly high on bestsellers lists, I decided what the heck, stick to the program and give it a shot. I'm not going to be a prude about it, and I've successfully and tastefully done this before - for a book containing nude pictures of a sports team.

In the one case, I noticed a competitor advertising the book title without the term. For example, "Dummy's Guide To". NOT the actual title, BTW! I guess the searcher would assume that it's the right book, since they would have typed-in the term. Using the term as a keyword is not banned.

jtara




msg:1394067
 9:29 pm on Jan 8, 2006 (gmt 0)

At the other end of the spectrum, AdSense will not display ads on one of my travel pages because this page lists naturist / nudist beaches in the region.

I'm curious as to Google's reasoning in having such a policy for where their ads are displayed. I can understand the flip side - not wanting "sensitive" content in the ads that appear on Google.

Maybe it's a image issue? They don't want their name associated with porn, etc.

But would advertisers care? Perhaps. They might think that traffic from certain kinds of sites would be low quality. Is this true, and are their other issues involved for advertisers? I guess image as well. So, why not just give advertisers the choice?

In your case, perhaps airlines would be concerned that if their ads ran on your site, and it attractedd customers wanting to fly to nudist resorts, there would be naked people running up and down the isles. :)

twist




msg:1394068
 10:45 pm on Jan 8, 2006 (gmt 0)

My ads blend very well into the page, I don't break the rules. I just have one Half Banner (234x60) in the middle of the page. The opposite approach to people who splatter ads all over their pages. A casual glancer would most likely not even notice that its an ad. I had to get rid of the gay ads because the ads blend so well into the pages that a person reading would almost assume by the language that my site was a gay site. It would be no different than if it were a dating or insurance ad. My site has nothing to do with dating, insurance or being gay. Only ads that relate to my subject should be shown. I see nothing wrong with blocking off-topic ads, especially ones of a sensitive nature. I still believe that many people find homosexuality a sensitive topic. You can't change the nature of people, only the main stream media can do that ;)

<ot but FYI and maybe use?> ..Me and my wife taught our son to read in french and english by the time he was 3 via bi-lingual flash cards I made and pointing out letter shapes in fallen branches , leaves, tire tracks etc on walks as a game to play with him ..by 3 he was able to read easy by 4 reading the narnia books silently or out loud in french or english ..at 7 he taught himself german from the TV ..now at 12 he teaches me real tricky flash and 3D stuff.. isn't geeky ( does sports loves nature ) nor is he a "forced" kid ..but we have taught him ourselves since he was 6 whenhe asked to quit school ..he has friends ..but they come here ..or he goes out ..he doesnt go to school ..he would be bored and disruptive ..most of his friends can hardly read or write ..we live in France ..kids here are much as you describe where you are ..depends on the parents and school if you send them .< back on topic ..apologies to hughmungus>

<off-topic>I also could read at a very young age and my parents stuck me in a private school because public schools were below average in their opinion. Years later we moved and I was given the option to go to public school or home school. I went to public school and it took me years to fit in socially. I was amazed at all the words the public school kids used that I had never heard of before. I was also amazed at how much hotter and much much less prude the public school girls were. After I learned to fit in socially at public school I spent so much time trying to make up for all the things I missed (girls, smoking, petty vandalism, girls, fights, drinking, drugs, girls) that I spent my entire high school years doing nothing but those things. I had an absolute blast. Most people hated highschool, but it was one of the best experiences of my life. Where else can you hit on underage girls and nobody bats an eye.</off-topic>

cornwall




msg:1394069
 10:53 pm on Jan 8, 2006 (gmt 0)

Have you got a screen shot of the offending advert?

I don't think you will get too far with AdSense help line unless you have.

If you haven't grabbed a screen shot run AdSense again to get one.

moTi




msg:1394070
 11:59 pm on Jan 8, 2006 (gmt 0)

It would be no different than if it were a dating or insurance ad. My site has nothing to do with dating, insurance or being gay. Only ads that relate to my subject should be shown. I see nothing wrong with blocking off-topic ads, especially ones of a sensitive nature. I still believe that many people find homosexuality a sensitive topic. You can't change the nature of people, only the main stream media can do that ;)

so what's your page about then? i'd let porn, dating, gay and insurance ads pass the filter. an overflow didn't happen in ad space yet.
the site is party-related and my visitors can cope with all that, some are interested and click. depends on site subject.

twist




msg:1394071
 2:37 am on Jan 9, 2006 (gmt 0)

so what's your page about then?

The ads were on a page with photos and information about a childrens parade. Preschool and grade school kids in colorful costumes and riding on floats.

The ad in the middle of the page said something to the extent, "Learn more about gay pride parades in your community."

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