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Google AdSense Forum

This 48 message thread spans 2 pages: 48 ( [1] 2 > >     
Seasonal Ads Now Displaying
skyhawk133




msg:1436842
 2:37 am on Dec 22, 2005 (gmt 0)

Just saw a seasonal ad in my 160x600 ad block.

Gifts, polar bear, rabit with box, penguin, snow man.

 

tebrino




msg:1436843
 2:45 am on Dec 22, 2005 (gmt 0)

Yep, gift boxes and polar bear in 120x240 ad on white background with blue border. Nothing yet in leaderboard

Visit Thailand




msg:1436844
 2:54 am on Dec 22, 2005 (gmt 0)

Do they look nice, creative or rather immature?

thewebboy




msg:1436845
 4:45 am on Dec 22, 2005 (gmt 0)

I'm seeing them on my 250x250 block,

1st spot is presents (4 or 5 of them)
2nd spot is a polar bear next to a smaller present
3rd spot is a penguin ice skating

added: the normally white backround borderless ad now has a light blue border around it (still with a white backround.)

deepesh




msg:1436846
 5:43 am on Dec 22, 2005 (gmt 0)

It should be made transparent, I mean the pictures should be transparent and should obey the ad customizations done by publisher.

annej




msg:1436847
 6:03 am on Dec 22, 2005 (gmt 0)

They are all the same set of colors no matter what your usual ad color is. They are kind of cute though.

They aren't showing all the time for me. Do they just show at random?

sim20




msg:1436848
 6:29 am on Dec 22, 2005 (gmt 0)

just saw 4 seasonal ads. Nice Looking.

LBmtb




msg:1436849
 6:40 am on Dec 22, 2005 (gmt 0)

Kinda nice looking I think. Adds a little bit of 'warmth' to the page.

jetteroheller




msg:1436850
 6:59 am on Dec 22, 2005 (gmt 0)

I am concerned about the CTR.

Will AdSense automatic switch to the normal ad format, if the CTR goes severe down by the seasonal ads?

Celicaphile




msg:1436851
 7:01 am on Dec 22, 2005 (gmt 0)

I turned them off - they looked like absolute A$$! Especially on one site w/ a leaderboard w/ a dark background. The majority of the ads were transparent and the seasonal images had white backgrounds & the text was black w/ blue links! Completely unreadable!

david_uk




msg:1436852
 7:03 am on Dec 22, 2005 (gmt 0)

Not seeing them here in the UK, but that mans nothing of course.

Atomic




msg:1436853
 7:41 am on Dec 22, 2005 (gmt 0)

I turned them off as fast as I could. Once you have blended your ads into your site stuff like this can look horrible.

oziii




msg:1436854
 7:51 am on Dec 22, 2005 (gmt 0)

Unless you're either going for a contrasting type ad or just happen to have a site with a blue theme these ads are terrible.

While CTR is definately up a touch for me since they went live I'm not particularly happy with them on my red themed site where the ads used to blend nicely in.

I've also seen some site with colored background ads where the 'background images' are not transparent and actually become pictures on white backgrounds which make the ads looks completely ridiculous. I expected more from Adsense on this one I'm afraid - surely they could have done something that would blend more - or at least that would be based upon the ad design publishers already have - afterall they teach publishers to blend their ads....

malachite




msg:1436855
 9:48 am on Dec 22, 2005 (gmt 0)

Not seeing them here in the UK

I am, but only on one site. Coincidentally, Google's colour choice matches that site's colour quite well, so i think I'll leave them for now.

Is anyone else seeing them across multiple sites?

joeking




msg:1436856
 9:54 am on Dec 22, 2005 (gmt 0)

I'm seeing them across my sites tody for the first time (UK), but have disabled them - I personally don't like the look of them.

Having spent so long blending and testing ads I think I made a mistake opting for themed ones, but other sites may well benefit from them.

I may run themed ones on certain sites to test them (my visditors may love them for all I know).

21_blue




msg:1436857
 12:19 pm on Dec 22, 2005 (gmt 0)

I'm seeing something very peculiar:

  1. Themed ads are showing on some pages and not others
  2. There are different views of themed ads between pda, IE and Firefox
  3. When I loaded Firefox on my home page, I saw the themed ads. However, an old image was showing so I clicked 'refresh' and the themes disappeared

I suspect there may be a connection with cache and business keywords, as pages with any kind of business topic don't display the themes (though, the home page is heavily business oriented).

joeking




msg:1436858
 12:29 pm on Dec 22, 2005 (gmt 0)

I was thinking that too - are the themed ads somerhow targeted to sites most suited to them?

21_blue




msg:1436859
 12:37 pm on Dec 22, 2005 (gmt 0)

And now I'm seeing one block with themes and one block without, on the same screen!

Also, click through rate is down by about 1/3rd of where it normally is at this time of day. It's difficult to say whether this is due to the themes, though, as it could be a sudden decline before Christmas. Last year CTR dipped around the 21st/22nd through to after Christmas. On the other hand, the random appearance of themes could be putting visitors off.

I'm disabling themes, for the time being at least, until I understand better what is being shown to the visitors (especially those in other countries). Perhaps we need a theme preview tool that can be geotargetted.

Zygoot




msg:1436860
 12:50 pm on Dec 22, 2005 (gmt 0)

CTR is 0.3% lower than this month's average. I'm going to wait a couple more hours and if it stays this low then I'll switch them off.

21_blue




msg:1436861
 1:16 pm on Dec 22, 2005 (gmt 0)

We switched themes off about an hour ago and they are still showing. I guess it takes a while for the setting to filter through to the site.

krod




msg:1436862
 1:57 pm on Dec 22, 2005 (gmt 0)

example: [adsense.blogspot.com...]

joeking




msg:1436863
 2:22 pm on Dec 22, 2005 (gmt 0)

Following on from my earlier post, I just saw them on one of our sites and I have to admit that they are growing on me. They actually look better than what we had before on this one site, but it's too early to say whether they will result in a greater CTR.

Thing is Google HAVE tested themed ads and must surely think they have merit to roll this out.

So on second thoughts, I will run them on "suitable" sites only and see how things go.

It is difficult to test at this time of year though.

Frequent




msg:1436864
 2:51 pm on Dec 22, 2005 (gmt 0)

I thought the themed ads were just an account wide "on" or "off"? Can we set them by the ad-code or channel now?

Freq---

jetteroheller




msg:1436865
 3:12 pm on Dec 22, 2005 (gmt 0)

Seasonal ad design disappeared from my site.

Maybe an automatic decision based on CTR change

Celicaphile




msg:1436866
 3:32 pm on Dec 22, 2005 (gmt 0)

damnit, I turned them off last night and they're still showing (at least on one site)! Get your act together Google!

** edited to add:
I take that back... I see them on the other site I mentioned in my previous post (leaderboard on dark background) and now I don't see the transparency, but they still look bad!

WallyWorld




msg:1436867
 3:43 pm on Dec 22, 2005 (gmt 0)

They started appearing on one of my sites and looked really bad, especially on the tower blocks. They now look like an ad block just pasted into my pages instead of blending in so I've turned them off.

greatstart




msg:1436868
 4:03 pm on Dec 22, 2005 (gmt 0)

I had to turn them off also. I use two 336x280 ads next to each other and one was showing the seasonal ad with the border and the other one was showing borderless. It looks completely rediculous!

I think it takes like 24 hrs. for them to be removed after you disable it. I'm still seeing them now. For some reason, the CTR didn't change (just lucky?) on my stats.

joeking




msg:1436869
 4:16 pm on Dec 22, 2005 (gmt 0)

frequent, you are right - I assumed themed ads would be ad specific like text and images, but not so.

What about it ASA? A new feature for those who want more flexibility over themed ads and their placement?

MatthewHSE




msg:1436870
 4:28 pm on Dec 22, 2005 (gmt 0)

Kind of nice, but hard to read. I can't imagine these ads will grab attention very well, or at least not in a click-getting way.

LifeinAsia




msg:1436871
 4:31 pm on Dec 22, 2005 (gmt 0)

krod,

I especially like the placement of the hungry Polar Bear with an ad for pet food! ;)

This 48 message thread spans 2 pages: 48 ( [1] 2 > >
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