seth_wilde
msg:1230372 | 4:12 pm on Dec 6, 2004 (gmt 0) |
There no recogonized industry best.. If your looking for complete management you probably want to check out the CPA solutions... If you want more control and are only in a moderately competitive area a one-off solution could probably work.. Good place to start is Overture approved solutions (they have back end access to overture) [content.overture.com...]
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netnerd
msg:1230373 | 4:18 pm on Dec 6, 2004 (gmt 0) |
Yeah - id like something that took CPA into account ideally - plus something that would work with other engines like 7search etc. anyone else got any preferences?
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shorebreak
msg:1230374 | 6:30 pm on Dec 7, 2004 (gmt 0) |
Netnerd, Why wouldn't you just focus on Google AdWords and Overture? From what we see, they account for 95-97% of the converting traffic out there; moreover, it's much easier to find a solution for those two than one that handles umpteen different PPCSE's. -Shorebreak
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netnerd
msg:1230375 | 7:51 pm on Dec 7, 2004 (gmt 0) |
shorebreak I have broader horizons ;) Im intersted in the other engines as well.
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cnoonan
msg:1230376 | 12:09 am on Dec 9, 2004 (gmt 0) |
I have been doing some research on PPC management companies as well as software for optimizing multiple search engine campaigns. I have found a couple that seem to keep popping up. [atlasonepoint.com...] (GoToast) and [did-it.com...] Hope that helps... CjN
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