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Espotting clicks falling drastically
Anyone else noticing this?
Gmorgan




msg:1227440
 8:33 am on Aug 13, 2004 (gmt 0)

I'm basically doing exactly what I've been doing with Espotting for the last 6 months but for some reason the clicks I've been getting have fallen and fallen over the last month and are now a quarter of what they used to be.

I expected them to go up after the merger. Anyone else noticing this or is it just me?

 

the ronster222




msg:1227441
 10:44 am on Aug 16, 2004 (gmt 0)

Am seeing the same thing almost 50% down on last month.

Any clues anyone?

tigger




msg:1227442
 10:48 am on Aug 16, 2004 (gmt 0)

as an advertiser with espotting I've noticed the traffic drop considerably over the last few months and I put it down to some of the portals that display the bids losing traffic and more so after G shuffle

Richard Gregory




msg:1227443
 5:00 pm on Aug 24, 2004 (gmt 0)

Which particular market sectors are you operating in?
Is it simply a case of the CPCs getting too high?

Gmorgan




msg:1227444
 11:11 am on Aug 25, 2004 (gmt 0)

I am in the B2B software market.
CPC is only slightly higher than it was before but still highly affordable.

After posting this thread I've noticed a bit of an up-turn in Espotting clicks, but still nowhere near as high as they once were.

ROInutter




msg:1227445
 2:56 pm on Aug 31, 2004 (gmt 0)

I have seen a big drop in espotting and I am fairly sure it is, as perviously suggested, down to some of espotting's affiliates losing a lot of positions in the big G

redlion




msg:1227446
 2:03 pm on Sep 3, 2004 (gmt 0)


I think as they get trafic via Google, less searches at Google because of the holiday season = less traffic for Espotting.

It may be this trend has a higher impact on Espotting than Google Adwords because AdWords are on the Google site, not a click or two away like Espotting results.

Add in Google dances, and that seems the reasons.

Bobby_Davro




msg:1227447
 4:30 pm on Sep 3, 2004 (gmt 0)

Google have been taking steps to dramatically reduce the traffic going to many of the "directory" style sites that feature listings from the PPC companies, including Espotting, Overture, Google (via Infospace), Webfinder and Mirago.

You should really see a reduction in traffic from all of the PPC companies to some extent, although it will be harder to see for Overture and Google due to their volumes.

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