|what are the worst ppc engines|
save your money
I am new to web promotion and until today I did not know of any decent forums. The question is which ppc are worthwhile and which to avoid. In a drunken state of zeal I registered to a pile of them and its difficult for me to track which are converting. Rate the dogs from the following : epilot,xuppa,7search,iqseek,search123,goclick,ah-ha,brainfox,kanoodle,win4win,pageseeker,abcsearch,dygo,sprinks,brainysearch. Some of these are obscure but a qualified click is a qualified click. I worried about clicks from outside North America and fraud clicks. I have worries about ah-ha and abcsearch among others....are they justified?
Most people only bother with Google Adwords or Overture. Espotting can also give a decent return, but has a European (especially UK) focus.
Unless you are targeting very competitive keywords, you have to weigh the amount of time that you are spending setting up accounts on smaller ppcs with the amount of clicks that you will get from people in your target market.
I'm not to sure of abcearch.com as I have no experience with them. I have found ah-ha to convert well with certain terms... Hope this helps..
If you are going to venture away from the big two (adwords and overture), FindWhat for US and eSpotting for UK/Europe should be your next choices.
I find goClick doesn't deliver very many clicks but John the guy who runs it seems to have some integrity.
I am also currently using roar/pageseeker which can be ok if you are in their particular areas they cover. However, I will not be renewing do to excessive email spam.
I have also used at various points in the past kanoodle, ah-ha, epilot, and sprinks but would not recommend.