I noticed today that we received no clicks for a certain term promoted heavily today. There were 2 terms we concentrated on, one of which is worth considerably less than the other. The low paid one, received a lot of searches and clicks, whereas the high paid one received a lot of searches, but not even one click.
This is not at all usual for items we are featuring and pushing heavily. I mailed espotting and they said everything was fine, however still no clicks registering for this particular term.
I don't want to run the risk of clicking on our own ads to see if there is a problem and flagging up any fraudulent activity, but what else can I do? I'm convinced some high paid clicks are not being credited to us, whereas other low paid clicks are. If so is this a deliberate attempt on espottings behalf to increase revenue, or a broken tracking server that they are trying to cover up.
This happened a couple of months ago, was reported here, and they confirmed a prob at their end and then recredited everyones accounts the day after, however this time they appear to be saying nothing is wrong.