Enjoying the free rankings for now, but I agree that MSN will develop their own PPC system or buy someone like FindWhat just o speed them along. They can do whatever the heck they want with all that cash on the balance sheet.
or buy someone like FindWhat just o speed them along
Interesting possibility. At a market cap of $450MM, it would hardly be a major cash flow drain to a company with over $50BN in cash and growing by $1BN per month. Shoot, they could probably even talk FindWhat into a stock or stock/cash combo deal.
Let's not forget that Microsoft hired away Overture's CTO, Paul Ryan back in late October 2003. The news was buried at the bottom of a Reuters article about MSN splitting up into different segments, something of significance overlooked by the news media.
sem4u wrote: I would say sooner rather than later MSN will have their own in-house PPC engine. At the moment they are paying a percentage per click to Yahoo! via Overture. Therfore, if I've got this right, there is no more directory listings? And,who would I contact, overture?, for sponsored and featured now?