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PPC Ad Testing
Setting up copy A vs B environment
brass monkey




msg:1231452
 4:03 pm on Jul 5, 2006 (gmt 0)

Hi,

I am planning on launching a new PPC campaign and am interested in knowing if there is an efficient way to test 2 sets of copy within the same keyword set while being able to monitor click thru? In the past, I have just tested ad copy per keyword set, not within, and used that data to make the call; but if anyone has had a better experience and wishes to share, I would be glad to hear...

Thanks, Bill

 

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