homepage Welcome to WebmasterWorld Guest from 54.197.19.35
register, free tools, login, search, subscribe, help, library, announcements, recent posts, open posts,
Subscribe to WebmasterWorld
Home / Forums Index / Advertising / Pay Per Click Engines
Forum Library, Charter, Moderator: open

Pay Per Click Engines Forum

    
Bogus Search Engine Referers
Obvious fraud trend
jmorgan




msg:1226225
 1:31 am on Jun 25, 2006 (gmt 0)

I admit I advertise with a few 'second tier' PPC providers. While the level of fraud is generally higher than the big players like Adwords and Overture, I am still usually able to eek out an acceptable ROI.

I monitor the clicks received from these PPC providers closely and notice that a large number of them have referers which point to fake search engines.

Basically when you go to their URL you get a search form and when you search for anything you either get no results, go back to the home page or get redirected to an adult site.

I would be guessing others would have noticed this too?

I notified the PPC provider once but it really is a hassle having to extract the relevant lines out from my logs and describe the clicks received when I'd rather be working on my site.

 

gregbo




msg:1226226
 8:05 pm on Jun 25, 2006 (gmt 0)

This has been happening for quite some time.

What are you using to extract the referrers from your logs? In case you didn't know, there are a variety of tools available (open-source and commercial) that you can use to automate and simplify the task.

Global Options:
 top home search open messages active posts  
 

Home / Forums Index / Advertising / Pay Per Click Engines
rss feed

All trademarks and copyrights held by respective owners. Member comments are owned by the poster.
Home ¦ Free Tools ¦ Terms of Service ¦ Privacy Policy ¦ Report Problem ¦ About ¦ Library ¦ Newsletter
WebmasterWorld is a Developer Shed Community owned by Jim Boykin.
© Webmaster World 1996-2014 all rights reserved