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Google Landing-Page Crawling
Google crawling langing pages for better Quality Score

5+ Year Member

Msg#: 1361 posted 11:55 am on Jun 8, 2006 (gmt 0)

Hi guys... happy to be here

I have a question i hope some of you could help me with.

It is regarding the new Landing Page Crawling from Google to better determin Quality Score. We have a VERY large campaign with lots and lots of adgroups and keywords, and it would take me ages to -not only make focused landingpages- but also get them translated to all the different languages we support. On the other hand, I really see this as an advantage to get a better quality score than our competitors. I have tested a site, where we put in a <%Google> tag that gets the keyword from the query string that is connected with the specific search the user found our Adwords ad on, and inserts this query in the page - i.e. if the user searches used car tieres - this frase will substitue the different tags in the page, making it more targeted towards the user.

My question is now, how will the Google Crawler see this landing-page? Because it would no be that relevant and not improve our quality score, if the Google Bot found a page with a <%Google> tag inherent isntead of the different keywords.

Im not a programmor, so it might be a bit difficult to understand, but hope you catch my drift:)



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