And it's obviously Amateur Hour for a lot of these new meaningnless dynamic ads. A lot of times, they don't know how to capitalize the kws properly using the 'dynamic' syntax which makes them look especially spammy.
I fear that our better ads get lost among the garbage and in time, people will just ignore those little boxes on the right.
Many of the ads are 'come on' types where they 'give' or almost give the item away if you join a club, buy an additional product, etc.
Hard to believe that this passes muster with the reviewers. Sometimes you have to go in several pages before you learn the 'real deal' with some of these ads.
I just put in the URL for one of my "competitors" and they were much better suited to be in my spam folder than on Adwords. I picked that one at random. Who knows what the rest of them are like?
And they weren't just my "competitor". Like you said, they upload the dictionary and pop up for every search. They're everyone's competitor wasting valuable ad space.
I find it hard to see where the money is in that. I gave up about 10 screens in when there was no mention of the item searched on yet, but they couldn't verify my social security number. And why did they need that for a simple consumer purchase?