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Can you pause particular text ads rather then deleting them?
narsticle

5+ Year Member



 
Msg#: 8315 posted 1:39 pm on Jun 9, 2006 (gmt 0)

I want to run a weekend only batch of text ads in adwords but dont want to delete my normal every day text ads which are converting well. Is there a way to pause my normal text ads so that I can run a particular set for the weekend only? Thanks

 

AdWordsAdvisor

WebmasterWorld Senior Member adwordsadvisor us a WebmasterWorld Top Contributor of All Time 10+ Year Member



 
Msg#: 8315 posted 2:22 pm on Jun 9, 2006 (gmt 0)

Is there a way to pause my normal text ads so that I can run a particular set for the weekend only?

At present, no. This is understood to be a desirable feature for many advertisers, however.

AWA

narsticle

5+ Year Member



 
Msg#: 8315 posted 2:30 pm on Jun 9, 2006 (gmt 0)

thanks for the reply....seems like a silly feature not to have.

narsticle

5+ Year Member



 
Msg#: 8315 posted 2:31 pm on Jun 9, 2006 (gmt 0)

AWA: one other question...we are an agency doing over 20K per month at google. We had an aco#*$! rep and then lost him...how do we get someone new to help us with the occasional problem
? Thanks in advance.

TerriGW

10+ Year Member



 
Msg#: 8315 posted 3:42 pm on Jun 9, 2006 (gmt 0)

Couldn't you make a new adgroup with new ads and with all the same keywords, and pause the other adgroup for the weekend? Then pause the weekend adgroup and turn the regular one back on Monday. I have some adgroups in a campaign geared for Christmas sales, I pause them when it is not the season and run the other adgroup.

-terri

AdWordsAdvisor

WebmasterWorld Senior Member adwordsadvisor us a WebmasterWorld Top Contributor of All Time 10+ Year Member



 
Msg#: 8315 posted 4:45 pm on Jun 9, 2006 (gmt 0)

AWA: one other question...we are an agency doing over 20K per month at google. We had an aco#*$! rep and then lost him...how do we get someone new to help us with the occasional problem...

Not sure what '...and then lost him' means exactly, narsticle - but in any case this is really a question that would best be addressed by working directly with AdWords support. I'd contact them, outline the past and present situation, and ask what can be done to assist you.

Couldn't you make a new adgroup with new ads and with all the same keywords, and pause the other adgroup for the weekend? Then pause the weekend adgroup and turn the regular one back on Monday. I have some adgroups in a campaign geared for Christmas sales, I pause them when it is not the season and run the other adgroup.

That'd be a good workaround TerriGW - though it is probably important to account for potential server delays when pausing and resuming. The server delays could result in short periods of time in which both Ad Groups were paused, or in which both were live.

AWA

beren

10+ Year Member



 
Msg#: 8315 posted 6:36 pm on Jun 9, 2006 (gmt 0)

I was just thinking about the pausing individual text ads recently. Would be a really good feature to have. I had to delete the ad to stop it from running, and will later recreate it if I want it back.

Adding my vote for this feature.

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