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at what $$$$ a company becomes a 'big' google advertiser?
Wired Suzanne




msg:1153611
 2:36 pm on Aug 26, 2005 (gmt 0)


Just curious.. we spend abt USD 3,000 per day on google. That makes it abt 1 million USD per year. Where do we rank in the google world?

 

gopi




msg:1153612
 2:52 pm on Aug 26, 2005 (gmt 0)

I spend nearly the same and i can tell you except for a rep i dont get any special treatment :( ...If i spend the same in the real brick and mortar world someone would take me out for lunch atleast once a month :).

Murdoch




msg:1153613
 2:59 pm on Aug 26, 2005 (gmt 0)

Same here, we spend about $5,000 per day and we can barely ever get in touch directly with our account rep. So if there's one out there that wants the business...wink wink nudge nudge...

eWhisper




msg:1153614
 3:26 pm on Aug 26, 2005 (gmt 0)

Sometimes it's not about money - it's about mutual respect and relationships.

There are some companies who spend very little money on various distribution properties who receive excellent support.

There are companies who spend a lot of money and can't get their phone calls returned.

These phenomenas aren't confined to just Google, it's common across quite a few industries.

There are people on the other end of those emails and phone calls, and sometimes one has to remember you're not just talking to Google - you're talking to an individual.

One of the reasons I really like search conferences, putting faces with names & personalities. It reduces the anonymous factor and brings the human element back into the equation - after all - we're all human and marketing to humans (not numbers) as well.

After that little rant - it's obviously Friday.

ryanfromaustin




msg:1153615
 11:17 pm on Aug 26, 2005 (gmt 0)

We spend about the same - a few thousand a day. I tend to think we are probably a middle-tier client. It's pretty likely that we rank in the upper percentages of their clients, but as is always the case, the top few percent probably spend the great majority of the money.

Anyway, our service is fantastic. Our account manager is always available for us and goes out of his way to get our issues resolved when they arise. It is definitely a level of service I feel is fair for the amount of money we spend.

Shak




msg:1153616
 11:18 pm on Aug 26, 2005 (gmt 0)

eWhisper hit the nail on the head!

Shak

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