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|UK Adwords Travel Competition|
Win a £200 CPC Campaign
In an attempt to road-test the success of CPC advertising, Google is offering 5 readers of Travel Weekly in the UK a free £200 campaign. What did make me chuckle is the entry question:
What do the letters SEO stand for?
a) search engine outsourcing
b) search engine offers
c) search engine optimisation
The winners' campaigns will be charted in Travel Weekly to gauge their success.
Should make interesting reading if Google is involved - a one-off £200 travel campaign could easily go nowhere.
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