Is this [webmasterworld.com] what you were referring to?
Engine- thanks for the link but I scanned the thread and I didn't see them talking about the exact phenomena I've discovered..
This [webmasterworld.com] is the one I was referring to, sorry I didn't post it earlier-
In that thread dated April 15th 2002, webmasterworld user Jill discovers that her adwords select are running across the top of SERPs in the Premium Sponsorship section but at the end of the thread decides that it must have been a glitch.
I'm saying that its not a glitch, its a feature(tm) :P Anyone else seen this before or is it breaking news(tm)? :)
I have one adword select [keyword]. For that keyword now for about a week there is one competitors "sponsored link" at the top of the results for the [keyword]. My listing is now at the top right where the adwords normally have been. I have never been (that I have seen) in that top left position, nor has there ever been two listed on Google.
However, when two sponsored links are listed on Earthlink, I do get the second sponsored link.
I have a $.90 bid on that [keyword], the minimum is $.88, and the listing above me apparently has a bid in of $5.00!
I don't know if that answers anything about anything, but I've been keeping my eye on it. I'm very interested to see what will appear when AOL moves away from (evil) Overture.
I have one client that it happened to. Not too sure on the whole reasoning because it only happened to one ad. It looks they just use it as filler when there aren't enough top banners.
Kind of fun though, my client phoned up and was worried we were going to charge him some huge amount of money because we upped his listing to a top listing.:)
One of my customers, took the bate and actually paid for the premium listings for a while, as well as everything else on the internet that he thought would make him money, however this was before our paths crossed.
I had to stop him because though the marketplace and products that he flogs is big money, the ROI on this over the last three months, was one enquiry which did not result in a contract. Obviously i am citing a very specialised manufacturing company.
But for less specialised services and products, how big percentage wise can the ROI be on a numero uno listing via the premium on Google ?
result, on the new incoming index, three different adds are showing as #1 premium listings, interspersed with loads of #1-5 listings for the vast majority of search terms. there's 5 in all, they are sectioned off by terms. now thats cool.
I really think that google should stop pushing paid advertiseras to the right the searchers dont look there, it should be setup like AOL and Overture etc paid go ontop of all listings
|I really think that google should stop pushing paid advertiseras to the right the searchers dont look there, it should be setup like AOL and Overture etc paid go ontop of all listings |
I have to respectfully disagree, one of the things that turns me off about other search engines is that they place advertisements ahead of real search results-- We have over 2 dozen ad campaigns on Google and they have driven plenty of traffic to our site-- despite their appearance on the right side of the SERPs.
I think Google's got it right with the ads appearing to the right of the search results, but despite all that we still buy (g)Overture ads :)