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Is 500 euros budget a goer or not enough?
For a search word used 51 times in overture in feb.

 6:02 pm on Mar 31, 2003 (gmt 0)

Hi all, never done a mkting campaign for internet, adn am interested in learning adword stuff. So I will try to sell to the clietn the posibility of investing 500 euros to give it a spin.

Is 500 euros feasable or just not enough. If not enough what is a minimum amount to start of with?

thanks in advance




 6:20 pm on Mar 31, 2003 (gmt 0)

OddDog - Google AdWords billing is different from that of Overture's. At Google, you do not have to deposit money. Your credit card is charged only after traffic has been delivered.

So basically, you can go ahead with Google AdWords campaign eventhough your search word is not very popular. Try it out for a month and see if it works out. You have nothing to lose.


 6:27 pm on Mar 31, 2003 (gmt 0)

vibgyor79 thanks for your response.

Ok I understand the billing sistem with google.

Since the keywords a re spanish and little used i am suposing the lowest bid (I think this is 0.05 cents) will get my adword ad up adn running. I also understand you can place a top amount to spend on a day. But is there a minimun amount of money to start?


 6:33 pm on Mar 31, 2003 (gmt 0)

There is no minimum amount, Patrick.


 6:39 pm on Mar 31, 2003 (gmt 0)

but i am correct in thinking that you can place a maximun amount to kept inside a budget correct?


 6:50 pm on Mar 31, 2003 (gmt 0)

It's been a bit but...

When you create your AdWords account they do charge you $5.00, which is later used against your ad charges. (Call it an upfront payment.) It is required and other the the minimum bid amount, the only minimum I'm aware of with AdWords.

From there set your keywords and maximum bid amount for your ad group(s).

At a campaign level you can also set a maximum budget amount per day. This amount will be the maximum you ar charged, per day, over a billing period. Anything in excess (overall, not really per-day: if (Days_in_Period_)*(Budget_Amount) > (Charged_Amount) )is credited back to you as an "Overage credit".

That's about it really -- have a read through the FAQs on the AdWords site for more detail.


 10:53 am on Apr 1, 2003 (gmt 0)

ok thanks for the input guys, thats great ...

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