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Overinflated Costs when using XML
I will cost one meeeelllion dollars...
Josk

10+ Year Member



 
Msg#: 3801 posted 2:27 pm on Nov 8, 2004 (gmt 0)

Hi,

Has anyone noticed that costs are inflated by 1000,000 times when using the xml feed from the reports.

Eg:

0.05 becomes 50000.0 for one click
2500000.0 becomes 2.50 for two clicks.

Either that or Bush winning the election has really affected the economy...

 

AdWordsAdvisor

WebmasterWorld Senior Member adwordsadvisor us a WebmasterWorld Top Contributor of All Time 10+ Year Member



 
Msg#: 3801 posted 5:25 pm on Nov 8, 2004 (gmt 0)

Has anyone noticed that costs are inflated by 1000,000 times when using the xml feed from the reports.

Oh my. Well, I guess I'll be passing that on in the next few minutes...

AWA

AdWordsAdvisor

WebmasterWorld Senior Member adwordsadvisor us a WebmasterWorld Top Contributor of All Time 10+ Year Member



 
Msg#: 3801 posted 6:54 pm on Nov 9, 2004 (gmt 0)

Has anyone noticed that costs are inflated by 1000,000 times when using the xml feed from the reports.

Because I do not use XML reports myself, I was unaware of what you pointed out, Josk. And I've only been able to have the briefest of conversations about this 'quirk', and will post later when I able to get more information.

However it turns out that it is not a glitch, but a conscious decision (based on advertiser feedback) behind the format you see. Essentially the intent was to add greater precision for high-level users who want it.

One person that I spoke with, known for a quick wit, said: "After all, who wouldn’t rather say “eight hundred and fifty thousand one-millionths of a dollar” instead of “eighty-five cents”?

Your feedback on this is welcome, and I'll certainly pass it on to the right folks.

AWA

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