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Same keywords in different campaigns, does this cause problems?
Sowe

10+ Year Member



 
Msg#: 2775 posted 2:24 pm on May 28, 2004 (gmt 0)

Hi,

I've set up some new campaigns but they are rarely getting impressions, I can find my ads for some keywords for others not, even not on sub-pages. Budget and targeting are ok.

I might have at least some of these keywords in older campaigns that are now paused, is it possible that this causes the problems with the new campaigns? Should I delete all keywords in old campaigns?

Many thanks.

 

eWhisper

WebmasterWorld Administrator ewhisper us a WebmasterWorld Top Contributor of All Time 10+ Year Member



 
Msg#: 2775 posted 3:53 pm on May 28, 2004 (gmt 0)

AWA's post 4 in this thread might shed some light on your question:

[webmasterworld.com...]

Sowe

10+ Year Member



 
Msg#: 2775 posted 6:49 pm on May 28, 2004 (gmt 0)

Thanks eWhisper, but it's still not totally clear. As AWA posted it's very important to delete disabled (low performing) keywords in all cmapigns (even paused ones) before re-entering it into a new campaign/adgroup, otherwise the system still sees this keyword as disabled.
My keywords are not disabled or low performing, they are just in one or more paused campaigns. Does this mean if I add this keyword into a new campaign the system sees this keyword still as paused?

FromRocky

WebmasterWorld Senior Member 10+ Year Member



 
Msg#: 2775 posted 1:01 am on May 29, 2004 (gmt 0)

My keywords are not disabled or low performing, they are just in one or more paused campaigns. Does this mean if I add this keyword into a new campaign the system sees this keyword still as paused?

No. I donít think a pause status will have any effect on the new status. However, the previous history (keyword status such as strong, moderate, etc] of the paused keyword will be taken into account in establishing the status of keyword. Your keyword may be under review again (due to a new ad group). This may be a reason your keyword did not show.

zeus661

10+ Year Member



 
Msg#: 2775 posted 1:05 am on May 29, 2004 (gmt 0)

What I understand is that if you have the same keyword in 2 ad groups the ad that has shown the most will show each time a search is done on that keyword. I don't think you can get both ads to show at the same time. Someone please correct me if I am wrong. Thanks

FromRocky

WebmasterWorld Senior Member 10+ Year Member



 
Msg#: 2775 posted 1:25 am on May 29, 2004 (gmt 0)

If you have a keyword which is active in 2 different ad-groups, a single ad or none will be shown at any given time. If a single ad is shown, the keyword with higher ad position will be selected. This assumed that both ad-groups are under the same account.

Sowe

10+ Year Member



 
Msg#: 2775 posted 6:47 am on May 29, 2004 (gmt 0)

ok, great. Thanks anybody.

eWhisper

WebmasterWorld Administrator ewhisper us a WebmasterWorld Top Contributor of All Time 10+ Year Member



 
Msg#: 2775 posted 4:05 pm on May 29, 2004 (gmt 0)

If you have a keyword which is active in 2 different ad-groups, a single ad or none will be shown at any given time. If a single ad is shown, the keyword with higher ad position will be selected. This assumed that both ad-groups are under the same account.

Post 10 & 11 go into what happens when you have the same keyword twice in an account:
[webmasterworld.com...]

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