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Content Targeting - Blocking Domains
... Through Negative Words List?
Yidaki




msg:1155564
 11:49 pm on Mar 16, 2004 (gmt 0)

A campaign i run currently generates some useless traffic from the adsense network (content targeting). Now i wonder if it's possible to block the bad performing AdSense publisher sites through adding their domain name strings to the negavtive words list for my campaigns. Anybody already tried this with success?

 

Widey




msg:1155565
 2:32 am on Mar 17, 2004 (gmt 0)

Tried, absolutely no success at all.

Some of the combinations so far:

www.UselessTraffic.com
Uselesstraffic
Uselesstraffic.com
[uselesstraffic.com...]
Useless traffic
Useless
traffic

there seems to be no way to block this never ending stream of junk that google considers to be quality relevent and targetted. I spend as much time trying to ensure I dont appear on one or two specific search partners Adwords as I do optimising my campaigns.

Try emailing Google Adword support, you'll get a boilerplate response asking for more details, supporting evidence/statistics/patterns.

The most frustrating part is that most of this stems from Googles search partners and not the content sites.

AWA did say that the issue was being investigated so fingers crossed at some point in the future I can stop flushing away a significant proportion of my Ad spend.

cgrantski




msg:1155566
 5:15 pm on Mar 21, 2004 (gmt 0)

My one problem Google partner is Amazon. My ads get a ton of exposure there, but because of the nature of my product (very high priced corporate software), an ad for buying the software really doesn't get many clicks by all the people searching for books on how to run said high-priced software. I wish I knew how much this situation is trashing my CTR.

Yidaki




msg:1155567
 5:17 pm on Mar 21, 2004 (gmt 0)

>I wish I knew how much this situation is trashing my CTR.

Enjoy the free branding. :)

Widey




msg:1155568
 1:17 am on Mar 22, 2004 (gmt 0)

Free branding? I only wish it were free branding, I'm spending a fortune on this extremely untargetted traffic.

My ADs obviously catch peoples attention as I'm spending a large chunk of my Adword budget to give these casual browsers something to click!

Come on Google, someone checking weather/maps in New York is not targetted traffic for my New York Widget Site.

yonnermark




msg:1155569
 3:17 am on Mar 22, 2004 (gmt 0)


Come on Google, someone checking weather/maps in New York is not targetted traffic for my New York Widget Site.

Sure it is.

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