| 12:20 am on Dec 20, 2002 (gmt 0)|
I have about 7 different campaigns. Here are the click through rates and average position for them:
CTR: 1.6 Avg. Pos: 2.6
CTR: 6.2 Avg. Pos: 4.6
CTR: 6.5 Avg. Pos: 2.0
CTR: 1.0 Avg. Pos: 4.5
CTR: 3.7 Avg. Pos: 2.2
CTR: 3.5 Avg. Pos: 1.5
CTR: 1.7 Avg. Pos: 4.2
I can't really see much of a direct corrolation relating position and CTR. If your budget doesn't permit you to bid up to the #1 spot don't worry too much about it. You can still garner decent CTR with a lower position.
If I were to group the keywords a bit better and target the ads a bit more I could probably increase some of those and eventually I will get around to it.
| 12:24 am on Dec 20, 2002 (gmt 0)|
Dr Cool - thanks so how many imps does that represent?
Mine are :
Camp - Imps - Clicks - CTR
C1 - 278 - 3 - 1.5%
C2 - 2,900 - 3 - 0.1 %
BTW all these two campaigns are the only adword there, so am at the top.
| 12:28 am on Dec 20, 2002 (gmt 0)|
A quick review of a few kw:
KW1- Average Position 1.8, CTR 8.7%
KW2- Average Position 1.4, CTR 9.6%
KW3- Average Position 1.8, CTR 10.9%
| 12:31 am on Dec 20, 2002 (gmt 0)|
What sort of impressions do these stats represent?
10% is a lot of 10,000 impressions but not on only 100. Without knowing the impressions it is hard to gage.
I am sure most people here now roughly per day how many impressions their keywrods get.
| 12:36 am on Dec 20, 2002 (gmt 0)|
| 12:37 am on Dec 20, 2002 (gmt 0)|
This is for a total of 7,633,151 impressions.
Some of these campaigns are highly targeted and some are not as targeted.
| 12:42 am on Dec 20, 2002 (gmt 0)|
My keywords are very targeted - city and industry specific.
The right copy and headline can make a big difference with AdWords. Try some different combinations and see what works best.
| 12:46 am on Dec 20, 2002 (gmt 0)|
Thanks sorry to be a pain but are those impressions daily?
| 12:48 am on Dec 20, 2002 (gmt 0)|
Those impressions are over the life of the campaign. Some of them are less than a month old and some are around a year old.