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This 76 message thread spans 3 pages: < < 76 ( 1 2 [3]     
Google Adwords Features I'd Like to See, #2
Continued. Share ideas for making your life easier.

 11:10 pm on Feb 11, 2004 (gmt 0)

I'd like to have a flag column for keywords. Of course, the meaning of the flag would be up to the user. I'd use it to note low-performing keywords that I'd researched to death and can't improve any more. This would help prevent me from unnecessarily re-doing work. It could be really handy for those of us managing large accounts and/or large numbers of accounts.



 4:46 am on Apr 15, 2004 (gmt 0)

Negative Regional Targeting

I would like to target a regional offering only to people who are not in that region. e.g. marlin fishing in Kansas :)


 5:34 am on Apr 15, 2004 (gmt 0)

Negative Regional Targeting

I like this idea a lot.

This would make it a lot easier to target a state and exclude one city, especially when the state in question has a lot of regions.


 4:21 pm on Apr 15, 2004 (gmt 0)

Ability to have different Budget and Keyword settings for weekend days.

Our costs remain almost the same as weekdays, but we're barely breaking even on Adwords over the weekends.


 6:07 pm on Apr 15, 2004 (gmt 0)

I would like the following features added:
1. Allow you to move an Ad campaign to a seperate account...even if it has to be done over the phone.

2. Create a new Ad Campaign/Ad Group from an existing (copy)

3. Regional Targeting per ad group instead of just the campaign. This would allow me to have seperate ads for the 50 states, or for 100 cities.

4. Allow more than 25 Ad Campaigns per account

5. Allow more than 3000 keywords per ad group

6. Account Pre-Pay. I would like to spend no more than 100 dollars this month, so I deposit $100 and let the campaign fly.

7. Allow multiple accounts under one log in. If I manage the accounts of 10 clients it would be great to be able to log in under one, and switch between the accounts without having to log out.

Thanks AWA


 11:13 pm on Apr 15, 2004 (gmt 0)

Many thanks for all of the recent 'wish list' items posted here. I'll pass them on Friday afternoon, as usual.

Any late-breaking additions, before then?




 6:02 pm on Apr 19, 2004 (gmt 0)

It's pretty apparent that broad match is not always broad matching. I'd like to see some clarification about the circumstances in which this happens. Perhaps some indication to the user on a term-by-term basis so that the user gets a heads up to tighten their targeting.


 9:33 pm on Apr 19, 2004 (gmt 0)

Sorry to put this one in late - how about SMS account disabling.

If my server goes down potentially I could lose over 2000 if I can't get to a computer (on a boat, on train etc). However, I always carry a mobile and can get an SMS about my server going down - so what a great way to hedge losses by having a special number and code to disable the account!


 2:51 pm on Apr 21, 2004 (gmt 0)

When I download reports I'd like the currency numbers to be spreadsheet-recognizable numbers, not text that looks like numbers.


 4:25 pm on Apr 21, 2004 (gmt 0)

I think it would be great to have it so you can turn ONLY adsense on for a campaign.

Show ads on Google and the

[]search network
[]content network

Change it to:

Show ads on
[]search network
[]content network

That way I can create a seperate ad, that I know I only want to pay 5 cents per click for that get syndicated all across the web, without it taking away from my other ads.


 12:47 pm on May 1, 2004 (gmt 0)

When GoTo had its IPO they made a special offer of shares to its advertisers, based on the total amount they spent on advertising. How about a similar offer in Google's IPO? We *are* the ones providing the gold for the golden eggs Google produces.


 8:23 pm on May 4, 2004 (gmt 0)

I'd like an easy way to capture all the group negative terms used in a campaign so I can reuse them in another campaign.


 8:35 pm on May 4, 2004 (gmt 0)

This is a somewhat nitpicky request, but I'd like to be able to change the name of an add group from within the add group itself, rather than clicking the box and hitting the 'rename' button outside the ad group.


 5:05 pm on May 5, 2004 (gmt 0)

When GoTo had its IPO they made a special offer of shares to its advertisers, based on the total amount they spent on advertising. How about a similar offer in Google's IPO? We *are* the ones providing the gold for the golden eggs Google produces.

I must admit when I read the IPO stuff and it indicated that only US indiduals would be able to get the shares (regardless of whether they were given or bought), I felt a little bemused by that.

We've more than added a few zeros to the advertiser numbers both in terms of advertisers and revenues, but because of our location would get nada.

Auction for all?


 11:23 pm on May 5, 2004 (gmt 0)

Auction for all muppets I thinks....

no offence intended to anyone, but this is not going to be a get rich scheme like the old days.... the financial press in the UK have generally slammed their set up...


 5:55 pm on May 6, 2004 (gmt 0)

The dual voting structure is a no-go for any rational shareholder. I wouldn't buy any on principle. Not that I can, since I'm Canadian. But they gotta do what they gotta do, I guess.

Back to features, and I hope I'm not repeating anything:

1. The daily budget feature is too imperfect, so we tend to crank 'er up high to achieve max volume. It's impractical to babysit all accounts though, and sometimes, you spend more than you (or your client) would be comfortable with. This can happen for dozens of reasons, and sometimes it's actually good, but knowledge is power. A simple email alert when you exceed a certain spend on a given day would be nice.

1a: Couple of assumptions/problems related to that: first is that you need to be able to have multiple email address capability with an account, or even a special alert address so the account manager will get the alerts, and not the person whose address is associated with the account.

b: With up to three-hour reporting delays (sometimes more), this won't work. It needs to be whittled down to a max 30-minute delay to be practical.


Andrew Goodman


 9:42 pm on May 6, 2004 (gmt 0)

I wanted a way to generate lots of specific keyword phrases given a list of keywords that relate to what I am advertising. I couldn't find any tools that did this, so I made my own:

It's still very rough, but I've used it to generate a couple nice lists of keywords that included phrases I missed when I did it manually.

As an example, if you enter

(build generate) (ad keyword) phrases

It comes back with:

build ad phrases
build keyword phrases
generate ad phrases
generate keyword phrases

The expressions can get much more complicated (see the default sample) and can generate huge lists of keywords.

Given what I've read in this forum, I *think* this can help with placement (feedback appreciated).

[edited by: skibum at 2:47 pm (utc) on Sep. 16, 2004]

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