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just chose search sites in Google's network
campaign has been running for a few weeks
Shak




msg:1157613
 5:59 pm on Feb 10, 2004 (gmt 0)

I have a campaign running for the last few weeks, which has been Google ONLY, no search sites or content partners, and has been at around 3% CTR.

I have just decided to switch it to also include search sites in Google's network.

so what is the approval procedure, same as new campaign, or is it given some form of priority.

just curious...

Shak

 

eWhisper




msg:1157614
 6:13 pm on Feb 10, 2004 (gmt 0)

I'm curious, since you know your G CTR is 3%, what is your keyword status like?

vibgyor79




msg:1157615
 6:47 pm on Feb 10, 2004 (gmt 0)

Not sure - AWA might be the person to answer the question.

But I generally don't wait for the approval to happen. I just drop a mail to the customer service with an innocent question "Hello - Why can't I see my ad in AOL?"

The ads are quickly approved within 24 hours along with an email from Google "Look - you can see the ads now".

AdWordsAdvisor




msg:1157616
 7:40 pm on Feb 10, 2004 (gmt 0)

I have just decided to switch it to also include search sites in Google's network.

so what is the approval procedure, same as new campaign, or is it given some form of priority.

Assuming that the ads have already been reviewed and approved, when you make changes that do not effect the editorial content of your ad, the ads will simply remain approved when you change your partner options.

Things that do effect editorial content:

* Ad Headline and copy
* Display URL
* Destination URL
* Potentially sensitive keywords

Things that do not effect editorial content:

* Changing your partner options
* Changing your language or country targeting
* Changing Ad Group or Campaign names
* Changing Daily Budget
* Changing Max CPC
* Changing your end date
* And so forth

Basically if what our user sees has changed, or the place to which our user is taken has changed, then the ads need to be reviewed again. If not, then not. Hope this makes sense.

But I generally don't wait for the approval to happen. I just drop a mail to the customer service with an innocent question "Hello - Why can't I see my ad in AOL?"

Ahh, so that is you! :) Only kidding!

AWA

Shak




msg:1157617
 7:41 pm on Feb 10, 2004 (gmt 0)

well that was quick, within 2 hours :)

Shak

AdWordsAdvisor




msg:1157618
 7:58 pm on Feb 10, 2004 (gmt 0)

Yep, your timing was perfect!

I just jumped on today for the first time, and what did I see at the top of the list, but your post.

No special treatment, just cause you are the Moderator. ;)

AWA

sdani




msg:1157619
 8:23 pm on Feb 10, 2004 (gmt 0)

" just jumped on today for the first time" ..?

AdWordsAdvisor




msg:1157620
 8:29 pm on Feb 10, 2004 (gmt 0)

" just jumped on today for the first time" ..?

Meaning, I just got to WebmasterWorld for the first time today. ;)

I usually try to post a bit first thing in the morning - but have been delayed of late.

AWA

transactiongeek




msg:1157621
 11:35 pm on Feb 10, 2004 (gmt 0)

This was discussed in another thread -- how about pausing / resuming the campaign?

Can that ever trigger a re-approval process?

Also, is that a way to get a high CTR .. by pausing your campaign when you're likely to get a low CTR?

Shak




msg:1157622
 11:36 pm on Feb 10, 2004 (gmt 0)

never suffer from low CTR, never!

Shak

Empiricalseller




msg:1157623
 5:40 am on Feb 11, 2004 (gmt 0)

What did you mean by never suffer from a low CTR? I started my adword campaign less than 24 hours ago and almost all of my ads are slowed due to low CLR's. HELP!

But I gotta say, there is a lot of info in this forum and I'm glad I found you all!

Bernie




msg:1157624
 11:32 am on Feb 11, 2004 (gmt 0)

AFAIK the "search sites" option includes Google's search partner T-Online for the german market. When T-Online used to be overture search partner the conversions in our industry were superbe. A good reason to activate search sites to me.

Shak




msg:1157625
 11:34 am on Feb 11, 2004 (gmt 0)

welcome to webmasterworld empiricalseller.

What did you mean by never suffer from a low CTR? I started my adword campaign less than 24 hours ago and almost all of my ads are slowed due to low CLR's. HELP!

exactly what it says, never ever suffer from low CTR, high CTR, yes all the time, but never low CTR...

Shak

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