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Google AdWords on Yahoo Japan
Just announced..

 5:09 pm on Nov 18, 2002 (gmt 0)


Not sure if people have seen this yet. Yahoo Japan will be using both Google and Overture for advertising. Of course, Google's advertising program in Japan has been live for months (since July?), so if you want to show up on major Japanese sites, you can just sign up with Google right now. :) Or if you want to advertise in English, French, German, Italian, or Spanish. Or if you want to pay in dollars, euros, pounds, yen, or other currencies. :)



 5:58 pm on Nov 18, 2002 (gmt 0)

And for those of us who wish to spend money - ESPECIALLY in Asia - and can't because the system does not appear to work?


 9:11 pm on Nov 18, 2002 (gmt 0)

What's not working for you, Spearmaster? I'd love to pass on any info or feedback. I know that it does work for lots of people already, but let me know what would make it better..


 11:40 pm on Nov 18, 2002 (gmt 0)

Hey Googleguy, how about some multilingual support. Do you have any Japanese copywriters who can write my ads for me?


 11:59 pm on Nov 18, 2002 (gmt 0)

Another article on this:



 2:17 am on Nov 19, 2002 (gmt 0)

I thought this forumn was for discusion, not self promotion?

Help on creating messages:
"Promoting, selling, and recruiting are not allowed in the general forums."


 3:10 am on Nov 19, 2002 (gmt 0)

...self promotion...

I think there's a little extra leeway when the forum name has your name in it :)



 5:11 am on Nov 19, 2002 (gmt 0)

I went to post in the breaking news section but looks like Brett took that one down. :)


 12:50 pm on Nov 19, 2002 (gmt 0)

Don't suprise me a bit, after watching PPC prices in Japan, and how much some Japanese customers are willing to pay for listings! I would definitely target Japanese partners if i owned a PPC program.


 12:16 am on Nov 20, 2002 (gmt 0)

Note: Sorry to interject here. Posts that started a conversation on another topic
have been split off to a new discussion [webmasterworld.com].

[edited by: Marcia at 1:15 am (utc) on Nov. 20, 2002]


 6:49 pm on Nov 19, 2002 (gmt 0)

Spearmaster, you seem to be raising an awful lot of fuss in a public forum for an issue that is as simple as a declined card (your problem, not Google's). It's *very* common to run into problems paying online with a Paypal debit card or any other type of account-tied debit card. Ordinary credit cards are the only sure bet. Until you deal with this, don't you think it's pretty disruptive to ask that your case be "escalated to upper management"?

Back to the original topic of the forum: congrats Google on your Japanese partnership. It will be interesting to see how you duke it out with Overture.

I've been talking with the head of a leading Japanese SEO firm, and they are very eager to introduce PPC to their client base. The marketplace is very competitive and we will see bids rise quite rapidly on the popular keywords.

whats up skip

 11:26 pm on Nov 19, 2002 (gmt 0)

From our experience you need a new Adword account to use the Japanese Adword account. The system just does not cope with working in English and Japanese.

It appears Google Adword support people (English speaking) are unaware of this issue.

A couple of tips for working in the Japanese market.

Only advertise in Japanese if you have a Japanese language site.

DO NOT use computer translation software to convert your site, it is either very funny or very sad for the Japanese when they view your site.

DO NOT use companies who are translators, they provide a literal translation and it sounds horrible in Japanese. ONLY use Japanese marketing specialists to craft your advertisements and site.

The Japanese are very particular customers. Products and services in Japan are more expensive because of the quality of services, products, presentation and packaging required to win business.

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