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UK Search and Internet Marketing News Forum

Lycos paid word!
Only 599 - What a bargain..... not

 2:19 pm on Nov 20, 2002 (gmt 0)

I got a call from a lady at Lycos
She said that Lycos are doing the promotion thing like Google now (like the ones on the side), but are only having one company/link per keyword if you're interested.

It costs 599+VAT per year to get the keyword you want.

Firstly I am sure I have read a post on this before in here somewhere but I can not track it down. Secondly she is not from lycos as if you do a search on Google using the phone number she gave me a company in Blackburn come up. Is it illegal to say you are calling from somewhere when you are not?

I was just wondering if any one else has had this company (or one similar) trying to sell this very very expensive paid inclusion campaign.

Any thought people.




 2:27 pm on Nov 20, 2002 (gmt 0)

>I was just wondering if any one else has had this company (or one similar) trying to sell this very very expensive paid inclusion campaign.

Oh, yes! Several times. This is a highly organised telesales operation running in the North West.


 3:19 pm on Nov 20, 2002 (gmt 0)

I've asked Lycos to comment. Whether they will or not, we'll have to see.


 3:37 pm on Nov 20, 2002 (gmt 0)

We have just had another one (why can't they leave us alone), trying to flog something they did not have a clue about, "saying we were paying 4.50 on Overture, and with Overture you pay even 4.50 when someone does not visit your site" These people really make me laugh. Do they really think that they obtain any customers from this style of tele - marketing. We don't pay over 0.30 for any phrase on Overture. The muppets



 4:06 pm on Nov 20, 2002 (gmt 0)

The problem is when they get someone that knows nothing about the subject.


 5:08 pm on Nov 20, 2002 (gmt 0)

The company that called you are actually carrying out the work in partnership with Lycos.

They are called Touch PLC and the announcement of the link up was in New Media Age a few weeks ago and the press release is on the Touch site at www.touchplc.com/newspub/story.cfm?id=47 so I guess officially they are wrong to be saying that they are Lycos, but they do have an official arrangement in place to sell the service.

Unfortunately, this is another one of those "seems too good to be true" scenarios. In a years time we could kick ourselves for not getting involved with the bargain of the century, but judging by the fact that our original $50 deposit is still sitting in Lycos Insite just waiting for a click I think this could prove to be another advertising mechanism to pass on. 599 will buy a lot of good quality traffic on a PPC, or get 3 sites listed in Yahoo for indefinite traffic.

Not for me.

[edited by: engine at 6:08 pm (utc) on Nov. 20, 2002]
[edit reason] de-linked [/edit]


 2:06 pm on Nov 21, 2002 (gmt 0)

I hope I'm in time with this but- Don't do it! Not unless you fancy 14 clickthroughs a month on a keyphrase with 1,337,000 results on Google. The link won't even go to your site- it goes to their own directory page- where there is a link to your site. When you question this they will say that it is against lycos' policy to have direct links for advertisers. <snip> Someone bought this before I started here and I am still taking the grief. ;)

[edited by: engine at 2:39 pm (utc) on Nov. 21, 2002]
[edit reason] for language [/edit]


 6:22 pm on Nov 21, 2002 (gmt 0)

14 clickthroughs a month
- wow just wish i got 14 every quarter from my Banner ad on Lycos
Andrew Thomas

 2:39 pm on Dec 4, 2002 (gmt 0)

I just got a call from a company called Netsmart online - offering me a "Premium Link" (google type adword) for Lycos too. For 599 (sound familiar!)

The question is, how do they do this, its not through Overture and I cant find it anywhere on the Lycos site, is it a deal Lycos and a few comanies have? Or can anybody sign up for these Premium Links, but hopefully for a lot cheaper than 599, if so how?



 12:39 am on Dec 14, 2002 (gmt 0)

Loads of calls from this company. If you push them, they will tell you how many searches were done for the keyword they are selling you.... in my case if everyone clicked the link it would have cost me over a pound per visitor!...... 5p on overture.

Andrew Thomas
I think they bid on espotting to get the lycos listing.

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