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UK Search and Internet Marketing News Forum

Who's worth the time now and who isn't

 2:48 pm on Nov 8, 2005 (gmt 0)

All the Web - No
AltaVista - No
AOL - No
Ask Jeeves - Yes
DMOZ - Yes
Google - Yes
Hotbot - No
Lycos - No
Mirago - Yes
MSN - Yes
Splut - Yes
Teoma - Yes
UK Plus - No
Yahoo - Yes

Are there any I have left out?



 2:56 pm on Nov 8, 2005 (gmt 0)

Why Splut Yes?

If you are going that small then there are hundreds - not sure that Splut is much more of a Yes than the others tiddlers.

(I assume the No against the ones like Alltheweb is because they use anothers database)


 5:43 pm on Nov 8, 2005 (gmt 0)

I got to say i hate splut :)

All the Web - YES
AltaVista - No
Ask Jeeves - Yes
Google - Yes
Hotbot - No
Lycos - No
MSN - Yes
Splut - NO
Teoma - NO
UK Plus - NO
Yahoo - Yes

Dave Naylor


 12:59 am on Nov 9, 2005 (gmt 0)

Google is still referencing a fairly recent dmoz update for many of our descriptions in the serps. so I'd say


The others? I'm reading this post to find out. :-)


 11:24 am on Nov 9, 2005 (gmt 0)

Whoops I meant to Yes for DMOZ


 12:13 pm on Nov 9, 2005 (gmt 0)

Lets say MSN is a yes, and Splut is a no.

What would you do any differently for one as opposed to the other? -Larry


 8:29 am on Nov 10, 2005 (gmt 0)

I got to say i hate splut :)

You can't hate them, they deserve some credit for what they've done.

All I would say is

Google - Yes
MSN - Yes
Yahoo - Yes
Ask Jeeves - Yes

DMOZ - Depends what industry you're in

Mirago - Yes if you have a multilingual site(s)

The rest aren't worth the bother.

AlltheWeb is just Yahoo results on a different URL


 12:14 pm on Nov 10, 2005 (gmt 0)

Ian interesting what you say about DMOZ.

Can you give examples of what you mean here.


 6:58 pm on Nov 10, 2005 (gmt 0)

DMOZ - Depends what industry you're in ....

yer tell more Ian ... hahaha


 8:00 pm on Nov 10, 2005 (gmt 0)

Remember when Google blanked the PR on the directories categories - well my guess is that they have probably done the same for anything competitive ,but for non competitive industries the DMOZ link is still valuable.


 11:56 pm on Nov 20, 2005 (gmt 0)

I say:

Google - for adwords

Yahoo - the best general portal

MSN - it's Microsoft

Tygo - cheap and could be good

Industry verticals - highly targeted

AOL - they are big

Mirago - strong reputation

Lycos - established


 12:44 pm on Nov 22, 2005 (gmt 0)


That is a new one.

Is it the next could have been?

Anyone getting anything from them?


 1:22 pm on Nov 22, 2005 (gmt 0)

Tygo have been around quite awhile... at most WebmasterWorld and ses show



 4:53 pm on Nov 23, 2005 (gmt 0)


If you want some 2003 Nostalgia


 4:56 pm on Nov 23, 2005 (gmt 0)

hahahah exmoorbeast .. too funny


 8:40 pm on Dec 4, 2005 (gmt 0)


Is Mirago really worthwhile. I used to buy clicks from them but I wasn't happy with the authenticity of them and so stopped about two years ago.

I have pages at #1 on all of these and all of the other main players for my target phrases.

My logs tell me that the rank is as follows:


I'm also seeing some of the big portals listed but they are all using Google.

Google.co.uk is five times as important as the next one down on the list.

Best wishes


Should have said we rank #25 on Mirago for the big volume terms so can't compare it with those we are at #1 on.


 10:43 am on Dec 15, 2005 (gmt 0)

What about WebFinder.com, I dont spend a huge amount of money but I do get some good results....Thoughts?


 6:51 pm on Dec 17, 2005 (gmt 0)

You get results from webfinder? What, proper results or are we talking about sales calls?


 10:44 am on Dec 19, 2005 (gmt 0)

Yep, actual sales! I still get the odd call from my account manager though. I made sure that I opted out from being added to Thomsons Db, otherwise you will get calls left, right and centre!
I probably spend about 250 per month. Not loads but it works.


 1:37 am on Dec 20, 2005 (gmt 0)

Sales calls from Thomson and Yell - yep been there hehe.

No I meant other companies trying to 'be' interested,when infact all they expect is for you to buy their stuff. God I hate that!


 4:25 pm on Dec 20, 2005 (gmt 0)

Just had an e-mail from them about their new Skype and MSN Local deals too. Cant be all bad?


 8:03 pm on Dec 20, 2005 (gmt 0)

Partnership with MSN and Skype. That UK or .COM?

Just checked Thomson Local, Thomson Web and MSN sites but no 'partnership' details at all. I find this frustrating especially when these are supposed to be professional companies.


 10:21 pm on Dec 21, 2005 (gmt 0)

If I worked for Webfinder I think I might post on here saying that it produces results. If it does I'll eat my old wooly hat.

Best wishes



 10:08 am on Dec 22, 2005 (gmt 0)

Hi, if I worked for Overture I might say it didnt produce results ;-P



Who knows, maybe you work for Miva! Did you want salt for that Hat!

Event, None of the other PPC networks post details of new partnerships, Mirago and Miva are prime examples of this. I was surprised that they haven't done a mailer out to everyone yet, you'd think with the lack of press they get that they'd be crying out for some column inches?


 10:36 am on Dec 22, 2005 (gmt 0)

In my experience Mirago and Miva are not up to much either.

I have a £2.5 million turnover business, two thirds of which comes from the Web. I've been paying for clicks on search engines for almost four years now. IMHO there are only two services that are worth the money and which do not have a down side. They are Adwords and Overture.

I stopped advertising with Espotting and Mirago when, after the Florida update, I found that sites that carried my add from Espotting and Mirago were ranking and I had lost my #1 possition on Google.

My advice to UK businesses thinking of using pay per click is to use Google Adwords and Overture first. If you make that much money from those that you want to lose some then try some of the other services. If you calcualte your return on investment you will soon stop using inferior services.

Best wishes



 1:49 am on Dec 23, 2005 (gmt 0)

See Webfinder is part of Thomson Local.... It amazes me why these companies bother to think they can compete in the 'search' game - when they simply don't have the right concept.

Thomson are, and always have been a directory operator, and that's what everyone KNOWS them as. So why risk damaging an already established brand by doing something they clearly aren't good at, or successful with. Does that make sense, anyone agree with what they've done?


 11:37 am on Dec 23, 2005 (gmt 0)

Whats wrong with spreading your spend and getting exposure on different sites?
Yes Ov & Ad supply 95% of my traffic, great. If that was all I had to worry about all day, I'd have packed this in a while ago.

Competition is a good thing in my mind and Local Search and 2nd/3rd tier networks are a great place to experiment in.

If you dont or wont see that, no problem. I just like to try new things. I wouldnt go to a restaurant and order the same food everyday, would you?

We have to diversify and change, so why shouldnt another company be allowed to do it.

Basically, anything thats creative or challenges the norm is a good thing.

Anyway, the Sherry is calling! have a great Christmas.



 2:13 pm on Dec 23, 2005 (gmt 0)

Spreading exposure on a different site is one thing, but building a search engine then expecting people to jump on it when there's nothing 'special' about it, is asking a lot. Ov and Adwords are doing well for you, so why chop and change with something you know deep down can't match Ov and Adwords. That not playing with fire with your cash?

You'd rather mess about with the 3rd tiers. Have you read all the bad complaints about Kanoodle and Miva's traffic partners? I think it might be worth reading some of those posts before shelling out to lower PPC engines.

Would I order the same food every day? Er yes, sometimes I like chips twice a week. You can't lay assumptions, motivations about buying or eating habits and treat it the same as people's search patterns - food and search engine usage are not the same.

Changing an exisiting model is a major risk, Goto changed to Overture and luckily paid off, but Go was a 'search' facility to begin with so it's easier for people to accept. Thomson is just a directory - not a search engine like Overture is. Thomson is pretty good as a directory and has done well with partnerships, but that doesn't mean it will fair well in search. Maybe it's just been a directory for too long, you know people kind of notice what companies are known for and they get labelled....... Anyone can set up anything on the web - this doesn't mean they will be accepted or get away with it.

Webfinder isn't a top dog and never will be.

Sherry mmmmmmmmmmm hick! (I prefer beer mmmmmmm)


 2:07 am on Jan 9, 2006 (gmt 0)

>>>>>there are only two services that are worth the money and which do not have a down side. They are Adwords and Overture.<<<<<

What about Clickfraud as a downside?


 6:04 am on Jan 9, 2006 (gmt 0)

You missed "IMHO".


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