We own about 20 extra domains that do not point anywhere. FYI: They contain our brand name, and some other keyword.
Question is: How should we be using them?
Obviously we cannot just redirect them to an existing page on our website (which has a Google PageRank of 6). A viable consideration is to use the extra URL’s as test landing pages for our PPC campaigns. Or, possibly building a mini-site, optimizing it, and backlinking to our main domain?