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Where's Brett's presentation gone?

 9:00 pm on Nov 18, 2004 (gmt 0)

Hi all - I'm finally posting. :)

A while back Brett had a great no-nonsense internet marketing presentation on the site, at this URL:


However, it no longer seems present.

It was a great reference point, along with the theme pyramids, which is still up at searchengineworld.

Is there a new location for the presentation, or has it been removed entirely?



 5:42 pm on Nov 19, 2004 (gmt 0)

I think this is what you're looking for:



 8:51 am on Nov 21, 2004 (gmt 0)

Any thoughts re having a Webmaster World section devoted to classic posts, with hot guff on creating and promoting sites and so forth?


 9:13 am on Nov 21, 2004 (gmt 0)

Today you might be able to make $3K per day from Google alone.

I'm no rookie, and I don't think 15K per day from Google alone is possible today, well not 15K net profit anyways!

The world changes, Brett's post was good at the time, today, and especially in 2005 it is not realistic.'

Brett, you need to update the realities, sure there are still large amounts of money to be made, but, it is getting harder!

The SE's are sucking away our profit......they are our best friends and worse enemy's at the same time!


 9:56 am on Nov 21, 2004 (gmt 0)

There was a presentation also at one time, it seems to be gone.


 11:03 am on Nov 21, 2004 (gmt 0)

If you build a good site with an average of 4 to 5 pages per user, you should be in the 10-15k page views per day range in one years time.

- from Brett's post; I haven't noticed re a dollar per page view rolling in, but anyone who knows surefire way of acheiving that is welcome to sticky me. Even with my tiddly site, would buy a beer or two.


 11:20 am on Nov 21, 2004 (gmt 0)

Update could include: you can follow the advice, make some fine n dandy pages, then still find yourself slapped around in the sandbox, with some pages doing well in SERPs (for unpopular terms?), others languishing - while sites from age of dinosaurs still sit pretty.
(Heads off to consider adding page or two to just such a site.)


 4:10 pm on Nov 21, 2004 (gmt 0)

Thanks for the link, bnhall - it was certainly in that vein.

Something I don't see there, that really stuck out on the separate presentation, was the focus on kids as a source of referals.

I'd check the internet archiver for a copy, but the IA bots are excluded in the robots text.


 4:34 pm on Nov 21, 2004 (gmt 0)

>>the focus on kids as a source of referals.

I remember everything Brett's ever said. ;)

It wasn't focused on that, but that was part of it. It was about kids getting "viral" when they get really excited about something. It has to be something they're personally interested in and identify with, from their own point of view.


 5:20 pm on Nov 21, 2004 (gmt 0)

$300 a day is very easy with adsense. Getting 15K page views a day is not that hard either if you work on your site every day. Keep reading WW and you can do it. Just remember that to make good money in adsense or affiliate marketing you need to go after areas that pay well. You are not going to make much off of a forum. You make the most when your site is compelling enough in the SERPS to attrack visitors but not good enough for them to hang out.


 5:53 pm on Nov 21, 2004 (gmt 0)

<compelling enough in the SERPS to attract visitors but not good enough for them to hang out>

I bet thats true.
Sites with lots of great content would get less click thru then fluffy ones cause they have something that keeps the visitor.

<Brett, you need to update the realities>
Another vote for that.


 5:54 am on Nov 24, 2004 (gmt 0)

it's so sad. but it's painfully true. we may craft pithy prose and pour our sweat and guts into a expressive, poetic treatise on asbestos cancer...

but if you give people what they want (information) they won't do what you need (click & go away)

but remember: if you create good content, other people will link to you... that means increased SERP ranking, higher traffic...

where is the balance?
somewhere between vacuous babbling and a boring lecture.


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