Fathom Online received $6 million in financing in its first round of venture funding, the search marketing firm said yesterday.
The financing came from Constellation Ventures and private investors. As part of the funding, Constellation managing directors Virginia Turezyn and Dennis Miller will join Fathom's board of directors.
Former Ask Jeeves executives Chris Churchill and Chris Raniere founded the San Francisco-based search engine management firm in 2002. Fathom helps clients design and run paid search campaigns. Clients include Hilton, Covad and Microsoft. It opened a New York sales office in March.
It's great to be able to do things for the long term growth and not have to worry about the possible cash-flow crunch every month or quarter-end. The latter can mean you are forced to do that "short-term pain" for long-term gain stuff, which is never that.