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General Search Engine Marketing Issues Forum

Should Outbound links be to the root domain or to the high ranking pag
having read advice which is best to link to?

 2:22 pm on Jul 3, 2003 (gmt 0)

Having read:


where it says:

G) Outbound Links:
From every page, link to one or two high ranking sites under that particular keyword. Use your keyword in the link text (this is ultra important for the future).

Should you link to the page which is ranking highly or to the root domain of the site where the page is at?

I suppose that the root domain is always likely to be there where the individual page is more likely to be taken away aand become a broken link, but if there is more gain in linking to the page then I'd to that?

When I type a certain phrase with quotation marks into google the top listing page has 0 pr. Should I link to this anyway or should I pick a page with more pr slightly further down the listings in google?




 2:37 pm on Jul 3, 2003 (gmt 0)

IMO, assuming the links are based on your page content, you should link to the most relevant page regardless of PR.
Not sure if he meant that particular advice to be used as a page template though.....

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