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Anchor Text

10+ Year Member

Msg#: 441 posted 1:49 am on Mar 29, 2003 (gmt 0)

Can someone define anchor text for me?



10+ Year Member

Msg#: 441 posted 1:54 am on Mar 29, 2003 (gmt 0)

<A HREF="http://www.site-or-page_lint-to.com/page.html">This is the Anchor Text</A>

10+ Year Member

Msg#: 441 posted 1:07 am on Apr 8, 2003 (gmt 0)

This confuses a lot of people. NeverHome answered the question, but let me explain it a bit further.

The <A> tag, used for hyperlinks, is called an ANCHOR tag.

You can use it to:
1. Link to another anchor on the page in which the <A> tag is located
2. Link to another page
3. Link to a specific anchor on another page

"Anchor text" is most commonly referred to as "Link text", and is the text that makes up the actual link itself on a web page.


10+ Year Member

Msg#: 441 posted 1:17 am on Apr 8, 2003 (gmt 0)

Fruitful anchor text may include statements to further emphasize the linked document such as the following:

name="Keyword Phrase"

onmouseover="window.status='Keyword Phrase'"

onmouseout="window.status='Keyword Phrase'"


Oftemtimes, I have found that SEs like to see anchor text in complete agreement with the content to which it links.



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Msg#: 441 posted 2:03 pm on Apr 20, 2003 (gmt 0)

>> <A HREF="http://www.site-or-page_link-to.com/page.html">This is the Anchor Text</A> <<

You can also get a small SEO boost by adding a title attribute to the link. On modern browsers this text also apears as a little pop-up box, when you mouseover the link text:

<a href="http://www.site-or-page_link-to.com/page.html" title="some interesting words here">This is the Anchor Text</a>

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