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The basics of an ecommerce website.

 7:52 pm on Mar 12, 2006 (gmt 0)

Hi all,
I'm new to web development. I need some help on how to build an ecommerce business site.



 9:08 pm on Mar 12, 2006 (gmt 0)

This is not something that can be answered quickly. It is like saying "I am new to working on cars can you tell me how to fix cars and set up a car repair shop". There are lots of books and even classes you can take. Do some searches in Google and search this site I'm sure there are some good threads.


 1:05 am on Mar 13, 2006 (gmt 0)

YOu miss understood me , my web site is already up and and running. I want someone to look and tell me what's wrong. Also I want some information so I move it to be a real business website


 1:38 pm on Mar 20, 2006 (gmt 0)

I would love to tell you whats wrong with your site :D


 4:58 pm on Mar 20, 2006 (gmt 0)

Your site is "up and running", but it isn't a "real" site yet...?

It's your own site, but you don't know what's working and what isn't, so we need to tell you "what's wrong" with it...?

You need to clarify your question. Are you having trouble installing your shopping cart? Are you concerns about "accessibility" issues? What, exactly, are you needing fixed?

Thank you.



 8:40 pm on Mar 20, 2006 (gmt 0)

It's running and I have some sales, but very low. Lately I have more traffic but no sales.

[edited by: jatar_k at 10:56 pm (utc) on Mar. 20, 2006]
[edit reason] no urls thanks [/edit]


 8:48 pm on Mar 20, 2006 (gmt 0)

I can specify some things I was working on.
Like the fonts and the look of the website design.
The shopping cart is working perfect.
I have some sales, but low.


 9:50 pm on Mar 20, 2006 (gmt 0)

So what are you wanting? Advice on how to increase your sales...? Feedback on various font styles...? Information on how to construct color harmonies...? Education on hardening your server and detecting fraud...?

You really need to say what it is that you're asking for. "Tell what's wrong" is too broad. (And site reviews are specifically forbidden by the WebmasterWorld usage terms, so I sure hope you're asking for something else.)



 10:30 pm on Mar 20, 2006 (gmt 0)

I see that your Anger in your response. No need anything from you , thanks


 10:51 pm on Mar 20, 2006 (gmt 0)

I think eliz wants to ask, what, specifically, is your question.
I should also mention that it is against the TOS of this forum to post your website address. You really should remove it.


 11:17 pm on Mar 20, 2006 (gmt 0)

As others have pointed out there really is no simple answer. There are just to many factors to take into account. The solution will always be a direct result of your specific scenario.

There are however many factors that are common with any website project. design and promotion are only a couple that spring directly to mind. you need to have a site that is worthy in order to be successful. Running a successful website is not something that just happens. It takes a lot of hard work.

With any site promotion will be your most important aspect. This can involve conventional SEO, pay per click or even affiliate marketing.

The basic components you will need for a simple commerce site are as follows.

A website: The site should be somewhere a user feels comfortable. The way you build and manage your site will instil trust in you as a business.

A shopping cart: The cart is the backbone of an commerce site. It is the cart that manages your inventory and stock. It is also the system that users will experience as they purchase products.

A merchant account: This can be as simple as Paypal, or in many cases more advanced and provided by a financial institution. The merchant account should be tied into your shopping cart so that users purchase goods on the cart, the transaction is handled through your merchant account. Ideally the user should not leave your website during this process.

Secure server connection: This is the heart of modern commerce. It allows the user to securely send payment information or other secure data. This will be used to send data from your cart to the merchant account.

Stock: You will have to have products to sell. you can either handle your own stock or enter into a drop shipping arrangement with a supplier.

There is so much more to be taken into account and this is really only scratching the surface. Running a successful commerce site is a challenge and not something to be considered easy or simple. Goog luck with your venture.



 12:29 am on Mar 21, 2006 (gmt 0)

I think you need to look at the various Forums here and start to focus on the different areas you want to improve. Do a lot of READING first. You will probably find answers to all of your questions (and many you didn't know you had). After you have read and digested everything, then start working on specifics.

Do you want to increase traffic? Go to the Link Development and Search Engine Promotion forums. Want to start/run your own forum? Check out the Forum Community Building forum. Ready for some in-depth help with the e-commerce side? The Ecommerce forum's your best bet.

There is a wealth of knowledge here at WW. To get the best help, figure out your questions first. Make them specific and to the point. When people understand that you have already done a lot of research, they will be a lot more willing to help than if you sound like someone looking for a quick answer and avoid the research. Most people here are more than willing to help you, but they are not usually willing to do your work for you.


 12:40 am on Mar 21, 2006 (gmt 0)

How can I remove it
I did not mean for any kind of Ads, just to have a look at


 12:43 am on Mar 21, 2006 (gmt 0)

faris10 we can't do site reviews on WebmasterWorld, what we can do is offer advice based on specific questions.

For example you can ask for suggestions on generating more traffic, perhaps starting an affiliate program or ask advice on converting more users to customers.



 12:44 am on Mar 21, 2006 (gmt 0)

I do have good traffic on the website.


 12:47 am on Mar 21, 2006 (gmt 0)

Those were just some examples.


 12:49 am on Mar 21, 2006 (gmt 0)

Having good traffic is a blessing. What you now need to think about and try to solve is why are so few making a purchase. And more importunity what can you to to try and increase your sales conversion.

Have a really good look through your log files and try and work out patterns. Where do users go, what makes them leave, how do they leave. In many cases the answer to turning things around lies within your log files.



 12:55 am on Mar 21, 2006 (gmt 0)

Mack and all others,
thanks for the help. I do apologize for posting my URL. I did not know it's not allowed.
I ahd some comments from one we developer and said the different fonts that we had, also everything looks like a personal page, rather than a business site. In addition it looks untrustful. I'm working to change that very soon thanks all again


 3:31 pm on Mar 21, 2006 (gmt 0)

faris10 said:
How can I remove it I did not mean for any kind of Ads, just to have a look at

How can you remove what? From where? You did not mean which for "any kind of ads"? Have a look at what?

Please clarify. Thank you.

faris10 said:
I see that your Anger in your response.

Wow. You can read my mind...? (And see things that I didn't even know were there?) Spooky....

Unfortunately, we cannot do the same on your behalf, so, as many (besides just silly mean old me) have suggested, you really do need to narrow your question and -- sorry to offend again -- please kindly make a specific and clear request.

Thank you for your consideration.



 6:40 pm on Mar 21, 2006 (gmt 0)

Please dont make yourself smart. I dont need your help okay. Next time when I ask something just IGNORE it okay. thanks


 10:24 pm on Mar 21, 2006 (gmt 0)


Hi. Thanks for your input on thread in "new site".

RE your post:"I had some comments from one web developer and said the different fonts that we had, also everything looks like a personal page, rather than a business site. In addition it looks untrustful."

This is good information. When I was working for a non profit; creating brochures, letters, etc. I was taught that having more than 2 fonts on any document can be very distracting and confusing for the reader. It's hard on the eye. One font can be "eyecatching" for the title, your business name, and then the other font can be used for all the information, description. Try using San Serif, Times New Roman, Verdana, etc. Theses are easy to read lots of. Does that make sense? and try...italics and bold

Also, maybe think of "shades" of color for fonts. There are many shades of blues. Why only use one? --CA


 10:35 pm on Mar 21, 2006 (gmt 0)

Hi Chica_Ang,
I think I have posted in another topic regarding asp, because I really remember your name from another post. Anyway, I know that's the problem, someone was telling me yesterday about that.
I dont know to explain this, but some people on this forum took it as advantage and started stuffing with all kind of things that I dont need. Anyway, As I said before this is the main problem that I'm having. To say what I actually can do good is the back engine behind the site. The final touch that can be seen by the customer, is exactly where I have a prolem with. I'm trying to collect all these information in order to get a complete pciture around what I need.

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