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Cost for content writing
Anyone have ideas on the cost/word?
iblaine




msg:918031
 1:06 am on Apr 6, 2006 (gmt 0)

I'm looking for content writers and want to get other WebmasterWorld users thoughts on the cost/word and what you would expect. Quality is expected to go up with rates. I'm guessing $0.50/word is the bottom rate. $1.5/word would be for higher quality, specialized editorials. A 400 word newsletter article costs $200-$600 to produce?

 

lcampers




msg:918032
 1:36 am on Apr 6, 2006 (gmt 0)

Seems a little high, I'd work for that!

Most articles for the Internet run around 500 words and you can put up a bunch of fine ones at $10 an article. Pay $30-50 for a quality article from an experienced writer. $20 for a beginner?

You'll find plenty of resumes for those prices.

Syzygy




msg:918033
 7:53 am on Apr 6, 2006 (gmt 0)

Regardless of rates, offer fees on a cpm (cost per 1,000 words) basis rather than pay per word.

Syzygy

percentages




msg:918034
 8:56 am on Apr 6, 2006 (gmt 0)

If you want to be successful on the Internet the rule is:

"Never mind the quality...feel the width"

If you want to win a Pulitzer prize the rule is:

"Never mind the depth......feel the quality".

I'd rather read the latter, but content/traffic will most likely attract the former.......therefore think cheap and cheerful!

rkhare




msg:918035
 9:07 am on Apr 6, 2006 (gmt 0)

I'm guessing $0.50/word is the bottom rate. $1.5/word would be for higher quality,

if you plan to have just 3000 words per month of quality, for this amount you can have a full back office in India having couple of full time writers with good domain knowledge and English level.

Grassroots




msg:918036
 1:11 pm on Apr 8, 2006 (gmt 0)

Depends where you 'shop' and what subject you want articles wrote for. Give yourself a budget of between $20 to $100 for reasonable quality articles and I find you can't go wrong with that type of budget regardless of subject so long as you do your research right beforehand.

That said, I know writers who wouldn't get out of bed for $100 but like I said, shop around, there are plenty of hungry mouths needing food.

webjourneyman




msg:918037
 3:25 pm on Apr 8, 2006 (gmt 0)

I once outsorced some articles and was pretty happy getting plenty of offers for 300 word articles at 5 dollars each. That is untill I did a little copyright check and found out that the majority of it was plagerized directly from books and articles and some even directly from websites.
I.m.h.o. it is allways better to write the stuff yourself, not only are you paying yourself you also get automaticly more knowledgable on your area of expertise/interest/niche.

Grassroots




msg:918038
 7:54 pm on Apr 9, 2006 (gmt 0)

That's where your research comes in, if you use two-a-penny 'writers', you'll get conned. Restated: Pay peanuts, get monkeys.

You have to shop around, look at previous examples, cross-check previous examples, speak to people who have used these writers before. I find the genuine writers don't mind showing people their work or even putting you in touch with past clients.

The best way to find good writers is by networking; "hey, who wrote your content"?

"This guy, here's his e-mail/number/link to work".

In my experience anyway...

Syzygy




msg:918039
 10:02 am on Apr 10, 2006 (gmt 0)

Pay peanuts, get monkeys.

When it comes to online content there seems to be a surfeit of peanuts...

Syzygy

iblaine




msg:918040
 10:28 pm on Apr 11, 2006 (gmt 0)

Doing more research I found offers for vanialla style content are $0.20/word. That's dirt cheap. I'm reading a book about globalization, The World is Flat, and outsourcing content writing seems very realistic - in fact I would say not outsourcing repetative tasks like this will be necessary. That said I will likely be keeping with my current situation of hiring employees in house to write content. In the future I would like to outsource it.

Beagle




msg:918041
 10:34 pm on Apr 11, 2006 (gmt 0)


...repetative tasks like this...

If the type of content you want is the product of a "repetitive task," then outsourcing is probably the way to go.

Essex_boy




msg:918042
 11:27 am on Apr 19, 2006 (gmt 0)

I pay a guy $8 - $10 he's Indian and he's English is very good. Hes allso a journo so it reads very well to.

I have paid more from English speaking people and ended up with rubbish, you really have to shop around.

motorhaven




msg:918043
 11:05 pm on Apr 19, 2006 (gmt 0)

I certainly won't take advice about hiring English speaking Indians from a person who does not have good command of the language himself..

axgrindr




msg:918044
 2:35 am on Apr 26, 2006 (gmt 0)

I just hired a technical copywriter through GAFL. He's giving me 50 how-to articles for $300, $6 an article. His portfolio was very impressive. We'll see how it goes though.
I'm pretty excited about getting that much content for $300. If he's good I'll just keep him writing articles on permanent basis.

Syzygy




msg:918045
 8:37 am on Apr 26, 2006 (gmt 0)

A rough tally through this thread shows that the average price paid by webmasters for well-written & original online articles (technical or otherwise) is approx $43 (27).

Now, I love a bargain even more than the next person but I'm a little perturbed here, not by the cost so much, but by the well-written and unique part of the equation...

Why earn so little by selling your wares for online use when you can command considerably more for your "wordsmithery" in the world of the printed word? Why craft 10 articles for online use when one crafted for print will earn the writer the same amount of money?

Are these "content factories" spewing out content that really is fit for use? Are the majority of webmasters unable to differentiate between good, well-written content and drivel? Is the content 'real'?

Obviously I'm missing something here relative to the economics of online content...

Anyone..?

Syzygy

axgrindr




msg:918046
 9:49 am on Apr 26, 2006 (gmt 0)

I have been wondering the same thing for a long time now. Why wouldn't the copywriters build their own adsense sites?
But after seeing all the copywriting projects posted on GAFL I finally decided to try it and see what comes of it. I figure it's worth the $300 to find out.
Could be a load of plagarized crap or could be worthwhile. I'll definitely let you know in a week when I get my first batch of articles.

neuron




msg:918047
 12:31 pm on Apr 26, 2006 (gmt 0)

Most sites do not need the best content available, because of ROI.

While it is true that great content will get you links and get you ranking, over time, that does not mean that is the route to success for most sites.

If you are looking for great, original writing, I've seen writers produce as little as 100 words per day on complex subjects, so that a 300-word article took 3 days and a 1000-word article took 10 days to produce. For a top-quality American writer you are going to be paying $5000 per month and higher. That means a top quality 1000-word article could cost you $2500, or $2.50 per word (or more), and that is reasonable. This is the high end of the scale.

On the other hand, a good writer from, say, The Philippines (3rd largest English speaking country in The World), can write 1800 words per day on travel guide type stuff at a cost of about $1000 per month. That would be about 40,000 words per month, or a cost of about $0.025 per word (which is the minimum you can expect to pay for simple but original content).

There is thus a range of cost per word of 100-to-1, between the best American made writings on complex subjects and that which can be obtained by offshore outsourcing on rather simple subjects.

If you have a legal site, the best source for content is likely to be an attorney, likewise, the best content for a health related site is probably going to be produced by a medical doctor.

But I can hire a law student in The Philippines to write my legal content for 1/100 of the price, and I can hire a med student to write my health content at the same savings ratio. So what if my content is judged to be only 80% of the quality that you got from hiring an attorney to do your content at 100 times the price. Your site cost you $100,000 and mine cost me $1000. For my $99,000 savings, I'm just going to allocate that to links for my site. Which site will rank higher? Which site will make more money?

Everything is a compromise. I want to build a race car, but how fast it will go depends largely on how much I can spend to make it go fast. Do I spend $5000 on an engine that will produce 600 horses or $25,000 on one that will produce 650 horses? You don't have to be #1 to be in the money. It all comes down to ROI.

Syzygy




msg:918048
 3:14 pm on Apr 26, 2006 (gmt 0)

So, quality and accuracy of content is not important if it's making money?

Syzygy

Beagle




msg:918049
 4:58 pm on Apr 26, 2006 (gmt 0)

Why earn so little by selling your wares for online use when you can command considerably more for your "wordsmithery" in the world of the printed word? Why craft 10 articles for online use when one crafted for print will earn the writer the same amount of money?

Because you might be able to actually sell the 10 online articles easily. Getting one article published in print would take more marketing time and effort than getting 10 published online, and marketing is something a lot of writers don't like to deal with. In the print publishing world at the moment, talking about writers "commanding" anything is, IMHO, overly optimistic. Things aren't getting any better as big publishing companies get swallowed by even bigger "media" companies. Thank God for the small press, but, of course, they can't pay much.

Why wouldn't the copywriters build their own adsense sites?

A lot of us do. Although I prefer affiliate programs. ;-)

[edited by: Beagle at 5:08 pm (utc) on April 26, 2006]

Syzygy




msg:918050
 5:07 pm on Apr 26, 2006 (gmt 0)

Because you might be able to actually sell the 10 online articles easily.

Selling them at one tenth of their worth doesn't quite 'add up' though...

In the print publishing world at the moment, talking about writers "commanding" anything is, IMHO, overly optimistic. ...small press...

That obviously depends on the industry - and the publisher ;-)

Syzygy

Jane_Doe




msg:918051
 5:17 pm on Apr 26, 2006 (gmt 0)

Your site cost you $100,000 and mine cost me $1000. For my $99,000 savings, I'm just going to allocate that to links for my site. Which site will rank higher? Which site will make more money?

In the near future that strategy will most likely continue to work. But if Google moves away from links as a ranking factor, then it may not be the best long term strategy.

Almost everything posted here at WebmasterWorld and other SEO forums to get better rankings not involving simply having superior content are most likely the strategies the people at Google and the other search engines are working very hard to program against.

In the past they've downgraded (or tried to at least) pure affiliate sites, duplicate content sites, reciprocal linking, directory links, link networks, link exchange programs, purchased links, etc. So right now the thing a lot of people here advocate is getting lots of cheap foreign content and then spending to money saved on content to buy links.

So I have to think finding ways to weed out low quality content from their serps has got to be what's in their gun sights right now. And that means moving away from links and more towards other measures such as user behavior as major ranking factors for exactly the reasons in neron's post.

Beagle




msg:918052
 5:19 pm on Apr 26, 2006 (gmt 0)

Selling them at one tenth of their worth doesn't quite 'add up' though...

I'd much rather spend 10x the time writing for the same amount of money than have to deal with marketing. I believe a lot of writers (as opposed to people who write) would say the same thing.

That obviously depends on the industry - and the publisher ;-)

And maybe depends on how broadly you define "industry." Does good writing have to be about something that makes money in order to get published? Or might people buy magazines with good non-"industry"-related articles and with ads on the pages?

But, yes, definitely depends on the publisher - that's what takes the marketing time for a freelancer. You have to find that publisher (or agent), a process that can take a lot of SASE's. And a freelancer has to go through that process over and over and over...

Since I'm not a freelancer, except for my fiction, I'm not really complaining. But I do want to make the point that it's not always easy to get into print. I think that sends a lot of people to writing for the web, which is much hungrier for content.

[edited by: Beagle at 5:33 pm (utc) on April 26, 2006]

Syzygy




msg:918053
 5:32 pm on Apr 26, 2006 (gmt 0)

In that case Beagle, I'll offer you one fifth of our normal freelancer rates and publish your articles in print and on the web... ;-)

Syzygy

Disclaimer: This does not constitute a binding offer and is made very much with tongue in cheek! ;-)

Beagle




msg:918054
 5:35 pm on Apr 26, 2006 (gmt 0)

Depending on what "industry" you'd want articles about, I might just take it.

axgrindr




msg:918055
 9:39 am on Apr 27, 2006 (gmt 0)

I wouldn't assume that everyone is advocating getting "cheap foreign content". I had been wanting a set of articles professionally written up for a long time now. I found a qualified copywriter in Austin Texas who will do the job. And he will do it for $6 an article.
I'm not trying to fool any search engines and I will refuse payment if the content is low quality or plagarized.
I'm just hiring someone to do a job with the end result being a lot of useful information for my visitors.

Syzygy




msg:918056
 9:54 am on Apr 27, 2006 (gmt 0)

I wouldn't assume that everyone is advocating getting "cheap foreign content".

You're absolutely right. From what I'm reading here it doesn't have to be "foreign"...

:-)

Syzygy

Jane_Doe




msg:918057
 2:33 pm on Apr 27, 2006 (gmt 0)

I found a qualified copywriter in Austin Texas who will do the job. And he will do it for $6 an article.
I'm not trying to fool any search engines and I will refuse payment if the content is low quality or plagarized.
I'm just hiring someone to do a job with the end result being a lot of useful information for my visitors.

At those rates, especially for a U.S. based writer, it is highly likely to be useful information you are getting is taken from some book or article that some other writer wrote first for more money. There is no way you can tell unless you have access to all of the books and magazine articles in the world that the content you are getting is unique.

The less you pay writers below the going rate the higher the risk you are taking on that the content has merely been copied from somewhere else.

F_Rose




msg:918058
 3:04 pm on Apr 27, 2006 (gmt 0)

Is thier any way I can verify if contents are unique?

Enthusiastic




msg:918059
 5:08 pm on Apr 27, 2006 (gmt 0)

Hello EveryBody,
Hope that you all are fine and in the best of your health.

I am a freelancer and my experties is content writing specially for adsense sites, my content quality is ausmn and that's why my customer's are regular. One this is for sure that I never copied instead of that I research about that topic more and that gives me good and real information to utilize in that content and eventually my cutomer's make money and me too.

I am planning to launch a adsense site in end of June because I think I can make a good amount in this play.

I usually charge 10$ per article and most of my customer's give a bunch of 20 articles project everytime.

Answering F_Rose question:
There are many ways to do it but the easiest and one of the authentic ways is go to google.com type some lines of that article in quotes like this "your content".
Best of Luck.

Thanks for taking time to read. If you are interested in hiring me please do send sticky mail to me, I can help you shoot up your profit.

Addies

F_Rose




msg:918060
 6:33 pm on Apr 27, 2006 (gmt 0)

Does anyone have any information on Infosearch Media. Are they reliable, could thier contents ban our site? Please whoever has any information on Infosearch Media, Please reply to this topic.
Thank you

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