it'd be cool if you could track reffering URL's as campaigns. I.E. everyone that comes from this URL is set to a campaign and then track if they end up making a purchase etc. Right now I have a custom script and I have to add variables to the urls like mysite.com/id=45283 etc. to track that kind of stuff.
Get the relevant PPC info (selected by the user)from Adwords/OV + AWStats and from our own Index Tools metrics tracking and put it all on a one page summary report for dummies! Allows the decision maker to get quick overview I do not have the technical skills(programming that is) to do this but if someone is interested I can help! MM