homepage Welcome to WebmasterWorld Guest from
register, free tools, login, search, pro membership, help, library, announcements, recent posts, open posts,
Become a Pro Member

Home / Forums Index / Yahoo / Yahoo Search Engine and Directory
Forum Library, Charter, Moderators: martinibuster

Yahoo Search Engine and Directory Forum

Yahoo or should it be Goto, Google or Ask

10+ Year Member

Msg#: 160 posted 5:53 pm on Mar 19, 2001 (gmt 0)

Hi Everyone,

I need your advise. With all the sponsored links, sponsored keywords etc etc, it is just getting out of hand.

I have looked into Yahoo, Goto, Google and Ask and researched various newsletters, forums, etc and can not come off the fence.

I have a client who is interested in Yahoo sponsored sites but would he be better off using one of the competitors instead. Those of you who have the used Yahoo, Goto, Google and Ask which of these gives the best return on your investment and traffic to your site.



WebmasterWorld Senior Member 10+ Year Member

Msg#: 160 posted 2:16 am on Mar 20, 2001 (gmt 0)

Hi Lloyd, and welcome to WebmasterWorld.

We discussed a similar issue a few weeks ago. Check out the thread here: [webmasterworld.com...]

I've tried Yahoo Sponsored listing, GoTo, Google adwords and a regular google ad (on top).

My conclusion from this is that it's all going to depend on the keywords that you are targeting. On some campaigns Google has been great, on others Yahoo SP. was cheap and a good source of referrals, GoTo worked well on some non-competitive keywords.

So my advise for you is to figure out what your main keywords are and find out the costs for those keywords for each program. Then you can get a good idea as to how to approach this.

Good luck!

Global Options:
 top home search open messages active posts  

Home / Forums Index / Yahoo / Yahoo Search Engine and Directory
rss feed

All trademarks and copyrights held by respective owners. Member comments are owned by the poster.
Home ¦ Free Tools ¦ Terms of Service ¦ Privacy Policy ¦ Report Problem ¦ About ¦ Library ¦ Newsletter
WebmasterWorld is a Developer Shed Community owned by Jim Boykin.
© Webmaster World 1996-2014 all rights reserved