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Yahoo Search Engine and Directory Forum

Yahoo already said they would include PFI listings in Yahoo Search
jeremy goodrich

 8:53 pm on Apr 18, 2003 (gmt 0)

Yahoo Search [help.yahoo.com]

The relevant bit:

Third-party search engine providers may include listings for which the third party has received payment to review and/or include the site within its database. (Please note: The third-party web sites listed within the Directory and third-party search results are not owned by Yahoo!.)

that is from the section on the page that describes the 'web search results' so, they have already announced that they are including PFI pages.

Have I missed this...? I didn't realize they had such clear language on their site already about it.

So, the old Ink stuff should appear -> PFI & XML inclusion I would imagine.

Can anybody confirm that their inktomi driven listings have showed up in Yahoo search results already...?



 9:04 pm on Apr 18, 2003 (gmt 0)


Would that not just be Overture/espotting?

jeremy goodrich

 9:06 pm on Apr 18, 2003 (gmt 0)


This is the description of the web search results and NOT the sponsored listings on the top.

The link above has a section for the:

1) Inside Yahoo!

2) Directory Results

3) Sponsored listings

4) Web search results

They are all different, as we know, but this is the first time I'd read that.


 2:34 pm on Apr 19, 2003 (gmt 0)

Could THIS be the result?



 1:36 am on Apr 24, 2003 (gmt 0)

Ink Trusted Feed referrals are tracked by ultimate search syndication partner here. We've tracked no referrals from the setup associated with Ink but that's not to say it isn't happening.


 7:45 pm on May 5, 2003 (gmt 0)

If they were doing that, why wouldn't they announce it? They'd want people to pay, wouldn't they?


 8:30 pm on May 5, 2003 (gmt 0)

Have I missed this...? I didn't realize they had such clear language on their site already about it.

That language was posted in October, when they reupped with Google. They were clearly setting the stage to bring in PFI in addition to or as a replacement to Google, down the road. Without a doubt, you'll see Inktomi PFI listings at the very least in Yahoo web search results, in the near future.


 4:13 pm on May 13, 2003 (gmt 0)

But I thought Inktomi just reupped with Looksmart to continue providing paid inclusion. LOOK described it as a multiyear deal. Does that mean Inktomi will be using LOOK and Yahoo will be using Inktomi for PFI?

jeremy goodrich

 9:05 pm on May 16, 2003 (gmt 0)

Hi roflewinker, you might read up on LookSmart a bit - they don't offer paid for inclusion services.

They offer PPC - big difference. Huge, in fact. :)

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