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|Banner Ads - Do they really help|
A client of mine is keen on a banner ad campaign.
He needs to be told about how they work. CTRs, placements etc. Any real life experience of getting conversions from Banner Ads?
I would say that it depends on what you're selling. Just like the yellow pages, some industries live and die by their yellow pages ad and some don't get anything and/or don't need one.
They will be selling silver earrings. so what is your suggestions?
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