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Yahoo Search Marketing Pay Per Click Advertising Forum
|Overture Alliances- Business Interference? AntiTrust?|
Questions Regarding Alliances Arise
I have a real bone to pick.
I whole heartedly agree that Overture has every right to exclude competitor pay per click search engines, they do.
The problem I have is when that exclusion interferes with the competitions ability to rank well in non pay per click search engines with which Overture has formed an alliance.
Overture excluding competitors from it's database makes it impossible for it's competition to rank in top positions where Overture's feeds are used.
This raises a serious antitrust question with me. I consider it anticompetitive behavior & business interference.
Would love to hear feedback.
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