Msg#: 2882 posted 10:46 pm on May 18, 2006 (gmt 0)
I wonder....this means no introduction to the US market until Feb 07' I bet. I used to be worried about this upcoming change, but since MSN split I could care less. Looks like Yahoo search partners have turned into crap, conversions going straight into the toliet. jd
Tim Cadogan, vice president of Yahoo's search business, said a redesigned software console used by ad buyers, along with the back-end technology will be put in the hands of advertisers by the third quarter in the United States.
International advertisers will gain access to it during the first-quarter of 2007, he said.
However, the system's revised advertising ranking and pricing mechanisms will only become available in the fourth-quarter of this year in the United States and some time in the first-quarter of 2007 for international clients, Cadogan said.
So there will be a new DTC in the 3rd quarter but no changes to the ranking/pricing formula until the 4th quarter. I am sure that this will be subject to change though!