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Yahoo Search Marketing Pay Per Click Advertising Forum

    
Would like to promote a small page on PPC
How do I go about this, can it be done affordably?
physics




msg:812195
 3:12 pm on Feb 28, 2001 (gmt 0)

I'm interested in promoting my relatively new site mytutor.topcities.com on the PPC search engines. However, I am pretty new to this whole thing and if anyone could offer some advice on how to go about this that would be a great help. I think that it is a quality site, I offer physics tutoring through email. I don't think there should be too much competition for keywords/phrases since I want to buy "physics tutoring" and stuff like that. Can this be done affordably??

Thanks.

 

Mike_Mackin




msg:812196
 4:04 pm on Feb 28, 2001 (gmt 0)

>I don't think there should be too much competition for keywords/phrases since I want to buy "physics tutoring" and stuff like that. Can this be done affordably??

competition - not much
buy "physics tutoring" - fine but people don't search for that !
Can this be done affordably? - less that 10 cents per paid introduction BUT will it covert?

1) imho, before to attempt to dive traffic via PFP you will need to take a little more time your site. If you run a full page ad in the Sunday paper to draw shoppers to your new store, you would not want empty boxes all over the floor. Spend some more time building out your site. Give many example questions and answers. Get the information about you UP FRONT. Try not to sells stuff on the index page.

2) from your keywords we find you have experience in a number of areas: "Physics tutor, help, problems, Algebra, Biology, Calculus, math tutoring, Engineering, Expert, Geometry, GRE, Help, Learn, Math, MCAT, Pre-Calculus, SAT, School, Science, Teacher, Test Prep, Trigonometry, Tutor " AND you can build a good description from that.

3)You can buy the #5 position for tutor for 8 centsGoTo tool returns the following:
5495  tutor
3287  math tutor
869  algebra tutor
426  online tutor
419  chemistry tutor
284  online math tutor
261  calculus tutor
254  physics tutor

4) algebra tutor should do well and the #2 position for algebra is only 7 cents
24496  algebra
 4533  algebra help
 2347  pre algebra
 1792  linear algebra
 1763  algebra 2
 1753  college algebra
 1539  boolean algebra
 1184  math fun algebra
 1136  algebra problem
 931  algebra tutorial
 913  algebra 1
 708  basic algebra
 687  history of algebra
 533  algebra 2 help
 503  intermediate algebra
 474  abstract algebra
 463  algebra lineal
 453  algebra worksheets
 426  algebra homework help

5) As to the KW physics, the GoTo tool drops the "S" but will resolve to physics where you will find yourself competing with Amazon. A #3 position is 9 cents
9022  physic
THE REST IS MOSTLY JUNK
 1177  free physic reading
 700  physic reading
 135  audio physic
 126  sylvia brown physic
 125  free physic reading on the internet
 118  free physic
 117  physic reading free
 108  free physic reading tarot card
 100  physic sylvia brown
 95  physic project
 88  physic power
 81  charle boyle gay lussac law physic
 71  physic medium
 67  physic ability
 62  physic experiment
 60  physic reader
 56  john edwards physic
 54  physic network
 53  interactive physic
 52  physic formula
 49  sound wave physic
 48  chelsea physic garden
 48  physic fair
 41  audio physic avanti iii
 41  quantum physic
 37  learning physic
 37  physic equation
 37  physic problem
 35  physic lab
 33  physic hotline
 32  physic article
 32  physic chat
 31  audio physic spark
 31  singing physic
 31  free online physic reading
 30  physic john edwards
 30  physic silvia brown
 29  online physic
 29  physic prediction
 28  cleo the physic
 28  free physic reading online
 25  free online physic
 25  sylvia browne physic
 25  physic test
 25  physic concept

The sites conversion rate is what you need to discover.
A clean site focused on knowledge of the subjects and trust could double or triple your conversion rate.

[end ramble]

Edited by: Mike_Mackin

physics




msg:812197
 4:13 pm on Feb 28, 2001 (gmt 0)

Hey, thanks for the info! I'll start working on the site more. Up 'till now I've had almost zilch visitors but I guess, like you said, if I'm really going to start getting traffic I should "renovate" :)

Mike_Mackin




msg:812198
 4:25 pm on Feb 28, 2001 (gmt 0)

AND you can use other free hosting services to FOCUS the url to different subjects since the URL will show in many partner sites.

my-algebra-tutor.freeyellow.com
my-calculus-tutor.angelfire .com

SOME FREE WEB PAGE SERVICES
Worldzone.net   
Free Yellow
Max Pages
Angelfire
Crosswinds
Fortune City.com
FreeTown
GeoCities
Hypermart
The Express Page
Tripod free Web pages.
WebSpawner
Xoom

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