| 2:27 pm on Mar 1, 2005 (gmt 0)|
would it be quicker to turn precision match off (as in limited to the exact keywords you've put) insted of the broad match?
| 5:14 am on Mar 2, 2005 (gmt 0)|
Actually the solution in Overture would be to turn "advanced match" off, and only bid on specific keyword phrases you want traffic on.
I never put much thought into the 45 limit before, but I like to measure ROAS/ROI on each term individually, so I rarely use advanced match.
| 8:55 am on Mar 2, 2005 (gmt 0)|
Yes I would turn advanced match off. I know I do :)
| 9:58 pm on Mar 2, 2005 (gmt 0)|
If I turn off Precision Match then I will miss too many opportunities that I can't specifically target... i.e. "[comptetitor] widget services"
| 10:13 pm on Mar 2, 2005 (gmt 0)|
We said turn off "Advanced Match" within Precision Match, not Precision Match itself.
Then add keywords for your specific terms you want to bid on.
| 10:29 pm on Mar 2, 2005 (gmt 0)|
Sorry, got confused. I meant "Advanced match". Looking through our ROI reports, I would be losing business unless I added every single one of our competitors (in the 1,000's).
I guess I have no choice but to pay for the local searches.
| 11:13 pm on Mar 2, 2005 (gmt 0)|
We track some extremely large Overture campaigns, a few in excess of a million terms..
You only get charged when someone clicks, I'd set up your account, exactly the way you want it. :)