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Yahoo Search Marketing Pay Per Click Advertising Forum

    
Conversion Rate Going Down
Anyone else getting poor results recently
mansterfred

10+ Year Member



 
Msg#: 1865 posted 1:18 am on Jan 11, 2004 (gmt 0)

I was a big fan of O, but the last 5 weeks seem to be getting worse. Google Adwords is performing well and has maintained the same ROI. I have made no changes to O but it seems that it is not converting. My only conclusion is that the sites using it have declined in Quality or the Conversion Tracker is not working well.

 

TomWaits

10+ Year Member



 
Msg#: 1865 posted 1:11 am on Jan 13, 2004 (gmt 0)

Our Overture conversions are blowing the doors off, as they always do at the beginning of the year. Our conversion % is best in January and essentially decreases every month, uniformly, until December is about 1/2 our January conversion percentage.

Me like January.

eWhisper

WebmasterWorld Administrator ewhisper us a WebmasterWorld Top Contributor of All Time 10+ Year Member



 
Msg#: 1865 posted 11:17 am on Jan 13, 2004 (gmt 0)

Because of the email issue w/ OV, we removed all sites from content advertising, saw a slight decline in total conversions, but ROI climed slightly. Overall conversions has been steady for us in OV for over a year.

mansterfred

10+ Year Member



 
Msg#: 1865 posted 12:30 am on Jan 18, 2004 (gmt 0)

Is anybody using the conversion counter from overture.. And is it working. I have been trying to solve this problem. Just noticed that all cookies from overture are being blocked.I updated my windows 2000 os in late december. I am wondering if OV has a bug with the new release..

mansterfred

10+ Year Member



 
Msg#: 1865 posted 10:27 pm on Jan 22, 2004 (gmt 0)

Overture is now involved. They have some kind of problem with the conversion counter. They have not been able to find the problem either. I think the new windows release may be causing a conflict.

experienced

10+ Year Member



 
Msg#: 1865 posted 6:25 am on Jan 23, 2004 (gmt 0)

Hey,

I have an account with overture. How can i check my traffic from overture only. Do overture charge any thing for this treckking. How many user I am getting everyday on my site from overture account. My server doesn't provide matrix stats generation feature.

Thanks

Exp...

BroadLea

10+ Year Member



 
Msg#: 1865 posted 4:22 pm on Jan 24, 2004 (gmt 0)

Mansterfred, I noticed the decline in conversion about 6-7 weeks ago. I couldn't figure it out, since I really hadn't changed anything on my bids, terms, positions, etc.

What I finally did was turn off Content Match; when I did, things came back to their old ROI.

mansterfred

10+ Year Member



 
Msg#: 1865 posted 12:22 am on Jan 25, 2004 (gmt 0)

Never used content match...

Overture Stumped at this point & I am not the only one reporting trouble. They could not even get a conversion count front a test they created on my site..

experienced

10+ Year Member



 
Msg#: 1865 posted 10:57 am on Feb 12, 2004 (gmt 0)

Conversion Rate Going Down badly :(

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