Shak
msg:811890 | 8:03 pm on Jun 16, 2003 (gmt 0) |
Overture seem to mix the 2 together. a search on something like Espottings tool usually would do the trick in my opinion, or failing that a "trial" account at Google adwords can normally throw up some interesting things :) Shak
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Mike_Mackin
msg:811891 | 9:26 pm on Jun 16, 2003 (gmt 0) |
FindWhat seems to mix the 2 together as well. I'm willing to *guess* that it will be the plural.
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seth_wilde
msg:811892 | 9:35 pm on Jun 16, 2003 (gmt 0) |
wordtracker can usually give you a pretty good idea...
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webdiversity
msg:811893 | 10:02 pm on Jun 16, 2003 (gmt 0) |
A lot depends on the sector. We've seen some where the plural is 3 times as popular as the singular and others where it's just a bit more. There is also the difference between impressions and clicks, and that too will vary on the sector. Suffice to say that Overture don't cover every angle of plural/singular/mispelling, so if you don't look to find them then you won't find them. Optimise for both, buy both if appropriate.
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